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2UE
2UE is an all-music radio station in Sydney owned by Nine Entertainment and run under a lease agreement by Ace Radio. It currently broadcasts from its studios in Pyrmont, New South Wales.
Electrical Utilities applied to the Postmaster-General's Department for a licence for a new B Class (later commercial) station licence. The station was to have the call-sign 2EU, based on the initials of Electrical Utilities. However, before the licence, PMG – Broadcasting Station Licence No.12, was issued on 7 November 1924, Electrical Utilities advised the PMG that it wished to reverse the initials in the call-sign – thus the licence was issued to 2UE. As to the reason for the change of call-sign, Jim Malone, Chief Manager of Telegraphs and Wireless for the Federal Government, suggested the change saying that 2UE had a "more euphonious sound".
2UE opened on 26 January 1925. The founder of Electrical Utilities and 2EU/2UE was Cecil "Pa" Stevenson, who was also 2UE's chief engineer, and one of the most prominent personalities in Australia's early broadcasting history. Prior to opening 2UE, he had operated experimental station 2IY, as well as working alongside a couple of other early experimenters.
Pa Stevenson was assisted at 2UE by his family, and in particular by his eldest son, Murray. Murray Stevenson claimed that he was chiefly responsible for the technical side of the station. Pa Stevenson was the first announcer.
The original studio was in the dining room of the Stevenson Maroubra home; and an 80 feet (24.384 metres) transmitting tower was installed in his back yard. All the equipment was homemade; the studio and equipment costing £750 ($1,500) to build, and £9 ($18) per week to operate. Within a short time the studios were moved to Stevenson's radio store in George Street, Sydney.
Most programming was provided by 78 rpm recordings or player piano rolls. It is reputed that whilst changing records or rolls, Stevenson would whistle so as to prevent dead air. 2UE was originally on the air daily from 8.00 pm to 10.00 pm. The station is reputed to have broadcast Australia's first radio advertisement. A local butcher was so disconcerted with the sounds between recordings and piano rolls that he paid Stevenson one shilling (10¢) to substitute his whistling with short talks about the quality of the butcher's meat. One shilling then became the station's standard advertising rate. Another early advertiser was Youth-O-Form slimming tablets. A spokesperson for the manufacturer claimed: "each morning after we aired the spots there would be long queues outside the shop at Roseberry.
There are records of early 2UE broadcasts being picked up in the US and New Zealand.
2UE is the oldest current commercial radio station in Australia.
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2UE
2UE is an all-music radio station in Sydney owned by Nine Entertainment and run under a lease agreement by Ace Radio. It currently broadcasts from its studios in Pyrmont, New South Wales.
Electrical Utilities applied to the Postmaster-General's Department for a licence for a new B Class (later commercial) station licence. The station was to have the call-sign 2EU, based on the initials of Electrical Utilities. However, before the licence, PMG – Broadcasting Station Licence No.12, was issued on 7 November 1924, Electrical Utilities advised the PMG that it wished to reverse the initials in the call-sign – thus the licence was issued to 2UE. As to the reason for the change of call-sign, Jim Malone, Chief Manager of Telegraphs and Wireless for the Federal Government, suggested the change saying that 2UE had a "more euphonious sound".
2UE opened on 26 January 1925. The founder of Electrical Utilities and 2EU/2UE was Cecil "Pa" Stevenson, who was also 2UE's chief engineer, and one of the most prominent personalities in Australia's early broadcasting history. Prior to opening 2UE, he had operated experimental station 2IY, as well as working alongside a couple of other early experimenters.
Pa Stevenson was assisted at 2UE by his family, and in particular by his eldest son, Murray. Murray Stevenson claimed that he was chiefly responsible for the technical side of the station. Pa Stevenson was the first announcer.
The original studio was in the dining room of the Stevenson Maroubra home; and an 80 feet (24.384 metres) transmitting tower was installed in his back yard. All the equipment was homemade; the studio and equipment costing £750 ($1,500) to build, and £9 ($18) per week to operate. Within a short time the studios were moved to Stevenson's radio store in George Street, Sydney.
Most programming was provided by 78 rpm recordings or player piano rolls. It is reputed that whilst changing records or rolls, Stevenson would whistle so as to prevent dead air. 2UE was originally on the air daily from 8.00 pm to 10.00 pm. The station is reputed to have broadcast Australia's first radio advertisement. A local butcher was so disconcerted with the sounds between recordings and piano rolls that he paid Stevenson one shilling (10¢) to substitute his whistling with short talks about the quality of the butcher's meat. One shilling then became the station's standard advertising rate. Another early advertiser was Youth-O-Form slimming tablets. A spokesperson for the manufacturer claimed: "each morning after we aired the spots there would be long queues outside the shop at Roseberry.
There are records of early 2UE broadcasts being picked up in the US and New Zealand.
2UE is the oldest current commercial radio station in Australia.