Venkateswara Temple, Tirumala (Sri Venkateshwara Swami Temple) a landmark Vaishnavite temple situated in the hill town of Tirumala at Tirupati in Chittoor district of Andhra Pradesh, India. The temple is dedicated to Venkateswara, a form of god Vishnu, who is believed to be appeared here to save mankind from the trials and troubles of Kali Yuga.

The presiding deity, Venkateswara, is represented with five deities, including the main deity (moolavirat) and other deities known as Pancha Beramulu. Besides Venkateshwara, the temple is also home to deities of Krishna and Rukmini,Rama, Sita, Lakshmana, Hanuman, Vishwaksena, Sugriva, Angada Chakrathalvaar and Salagramulu.

The main stone deity of Lord Venkateshwara is called Dhruva Beram (beram means "deity", and dhruva means "pole star" or "fixed"). The deity is about 8 feet (2.4 m) from the toes to the top of the crown and is considered the main source of energy for the temple.

This is a tiny one-foot (0.3 m) silver deity, which was given to the temple in 614 AD by Pallava Queen Samavai Perindevi, and has never been removed from the temple from the day it was installed. This deity is popularly known as Bhoga Srinivasa, because it enjoys all the Bhoga (worldly pleasures) which the Moolavirat has. This deity sleeps in a golden cot every night and abhishekams twice daily as part of thomala seva and receives Sahasra Kalashabishekam every Wednesday. This deity is always placed near the left foot of Moolavirat and is always connected to the main deity by a holy Sambandha Kroocha. The deity is always faced at an angle of 45 degrees towards the devotees, because it holds a Prayoga ("ready to strike") Chakra.

This idol of the Lord represents the anger part of Lord Venkateswara. He remains inside the sanctum sanctorum, and comes out on only one day each year: on Kaishika Dwadasi, before the sunrise. Snapana means "cleansing". The idol is cleansed daily with holy waters, milk, curd, ghee, sandalwood paste, turmeric, and so on.

This is the form of the Lord which comes out of the temple to see the devotees. This deity is also called Malayappa, and his consorts are Sridevi and Bhudevi. These three deities were found in a cave called Malayappan Konai in the holy Tirumala Hills. Originally Ugra Srinivasa was the Utsava Beram (the procession deity), and frequently disastrous fires were happening whenever the deity was taken out for processions. People prayed to the Lord for a solution. The Lord appeared in dreams, and ordered the people to find a suitable set of idols hidden in the holy Tirumala hills for the Utsavas (procession). The hunt began, and the villagers found the idol. They called it Malayappa, which means "King of the Hills". After these idols were brought to the temple, the number of programmes increased including Nitya Kalyanaotsavam, Sahasra Deepalankara Seva, Arjita Brahmotsavam, Nithyotsavam, Dolotsavam, and others. Jewels worth millions of rupees have been donated as offerings to these idols.

This panchaloha idol resembles the main deity, and represents the presiding officer for all activities and rituals in the temple. The idol is also called Bali Beram. Koluvu Srinivasa is regarded as the guardian deity of the temple that presides over its financial and economic affairs. Daily offerings are made to the deity, with a presentation of accounts known as Koluvu Seva.

According to legend, the panchaloha idols of Rama, Lakshmana, Hanuman, Sugriva and Angada were commissioned by Sage Viswambara based on his vision. Rama and Lakshmana are seen with their bows in a standing posture, talking to the vanara ("monkey") trio. The monkey-king Sugriva is seen with folded hands after he prays to Rama, not to grant protection to Vibishana. The monkey-prince Angada is seen pointing his finger towards the southern sky indicating the arrival of Vibhishana. The idols were brought by a devotee to Ramanuja and Tirumalai Nambi. The duo decided to make an idol of Sita. After performing the ritual of celestial marriage between Rama and Sita, the idols were installed in the newly constructed hall, Ramula vaari medaa' (Rama's elevated platform) in the Tirumala temple.