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Ovi (Nokia)
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Ovi (Nokia)
Ovi (Finnish: ovi, lit. 'door') was the brand for Nokia's Internet services from 2007 to 2012. It was designed to be an umbrella brand as Nokia attempted to expand into software and Internet services instead of just mobile hardware. Ovi focused on five key service areas offered by Nokia: Games, Maps, Media, Messaging and Music.
The first services that rolled out in 2007 were Nokia Maps, Nokia Music Store and N-Gage. It was initially available for internet-enabled Nokia feature phones and S60 smartphones, and also accessible via the Web and on PC, via Ovi Suite. Nokia also developed APIs for third-parties to make use of Ovi services. A key component was the Ovi Store, an app marketplace which launched in 2009. It faced strong competition particularly from Apple's App Store. As of January 2012, there were exactly 10 million downloads every day, also 158 developers reached over 1 million downloads for their apps on the Ovi Store.
On 16 May 2011, Nokia announced the discontinuation of the Ovi brand and the services rebranded under the Nokia brand. The transition began in July 2011 and was completed by the end of 2012. Most of the constituent services were subsequently either closed or integrated into Microsoft's own services after its acquisition of Nokia devices and services division in 2014.
Ovi was announced on 29 August 2007 at the Go Play event in London. Nokia has acquired key building blocks for Ovi over time. These include intellectual property (IP), patents and core components such as synchronization. Acquired IP, patents include companies such as Starfish Software, Intellisync, NAVTEQ, Gate5, Plazes and others. Other components have been developed internally. On 20 May 2009, at the Where 2.0 event in San Jose, California, US, Nokia announced the release of the Ovi Maps Player API, allowing web developers to embed Ovi Maps into a website using JavaScript.
Nokia's aim with Ovi was to include third party developers, such as operators and third-party services like Yahoo's Flickr photo site. With the announcement of Ovi Maps Player API, Nokia started to evolve their services into a platform, enabling third parties to make use of Nokia's Ovi services.
The Ovi Store was launched worldwide in May 2009. Here, customers could download mobile games, applications, videos, images, and ringing tones to their Nokia devices. Some of the items were free of charge; others could be purchased using credit card or through operator billing in selected operators. The content in Ovi Store was sorted into the categories: Featured (previously Recommended), Games, Personalise, Applications, and Audio & Video. The Ovi Store replaced the older Nokia services Widsets, Download!, and MOSH.
Ovi Store was intended to offer customers content that was compatible with their mobile devices and relevant to their tastes and locations. Customers could share recommendations with their friends, see what they are downloading, and let them see items of interest.
For content publishers, Nokia offered a self-service tool to bring their content to the Ovi Store. Supported content types included: Java ME, Flash applications, widgets, ringtones, wallpapers, themes, and more for Nokia Series 40 and Symbian S60 devices and also Symbian^3. Nokia offered a 70% revenue share of gross sales, net of refunds and returns, less applicable taxes and, where applicable, fixed operator billing costs. The daily number of downloads reached 10 million in August 2011. There were 116,583 apps as of December 2011.
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Ovi (Nokia)
Ovi (Finnish: ovi, lit. 'door') was the brand for Nokia's Internet services from 2007 to 2012. It was designed to be an umbrella brand as Nokia attempted to expand into software and Internet services instead of just mobile hardware. Ovi focused on five key service areas offered by Nokia: Games, Maps, Media, Messaging and Music.
The first services that rolled out in 2007 were Nokia Maps, Nokia Music Store and N-Gage. It was initially available for internet-enabled Nokia feature phones and S60 smartphones, and also accessible via the Web and on PC, via Ovi Suite. Nokia also developed APIs for third-parties to make use of Ovi services. A key component was the Ovi Store, an app marketplace which launched in 2009. It faced strong competition particularly from Apple's App Store. As of January 2012, there were exactly 10 million downloads every day, also 158 developers reached over 1 million downloads for their apps on the Ovi Store.
On 16 May 2011, Nokia announced the discontinuation of the Ovi brand and the services rebranded under the Nokia brand. The transition began in July 2011 and was completed by the end of 2012. Most of the constituent services were subsequently either closed or integrated into Microsoft's own services after its acquisition of Nokia devices and services division in 2014.
Ovi was announced on 29 August 2007 at the Go Play event in London. Nokia has acquired key building blocks for Ovi over time. These include intellectual property (IP), patents and core components such as synchronization. Acquired IP, patents include companies such as Starfish Software, Intellisync, NAVTEQ, Gate5, Plazes and others. Other components have been developed internally. On 20 May 2009, at the Where 2.0 event in San Jose, California, US, Nokia announced the release of the Ovi Maps Player API, allowing web developers to embed Ovi Maps into a website using JavaScript.
Nokia's aim with Ovi was to include third party developers, such as operators and third-party services like Yahoo's Flickr photo site. With the announcement of Ovi Maps Player API, Nokia started to evolve their services into a platform, enabling third parties to make use of Nokia's Ovi services.
The Ovi Store was launched worldwide in May 2009. Here, customers could download mobile games, applications, videos, images, and ringing tones to their Nokia devices. Some of the items were free of charge; others could be purchased using credit card or through operator billing in selected operators. The content in Ovi Store was sorted into the categories: Featured (previously Recommended), Games, Personalise, Applications, and Audio & Video. The Ovi Store replaced the older Nokia services Widsets, Download!, and MOSH.
Ovi Store was intended to offer customers content that was compatible with their mobile devices and relevant to their tastes and locations. Customers could share recommendations with their friends, see what they are downloading, and let them see items of interest.
For content publishers, Nokia offered a self-service tool to bring their content to the Ovi Store. Supported content types included: Java ME, Flash applications, widgets, ringtones, wallpapers, themes, and more for Nokia Series 40 and Symbian S60 devices and also Symbian^3. Nokia offered a 70% revenue share of gross sales, net of refunds and returns, less applicable taxes and, where applicable, fixed operator billing costs. The daily number of downloads reached 10 million in August 2011. There were 116,583 apps as of December 2011.