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Assured Food Standards
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Assured Food Standards
Assured Food Standards is a United Kingdom company which licenses the Red Tractor quality mark, a farm assurance programme for food products, animal feed and fertiliser. Numerous cases of animal abuse have been documented on Red Tractor assured farms.
The Red Tractor scheme was launched in 2000 by the National Farmers Union of England and Wales, with the logo originally known as the Little Red Tractor, and also the British Farm Standard. It was launched on 13 June 2000.
According to The Guardian, around the time of the Red Tractor scheme's launch in June 2000, the National Farmers’ Union commissioned a survey which found that “an alarming 70% of the British public have no idea what food the farmers in their local area produce.”
In 2005, the organisation kept its Red Tractor quality mark, but was renamed from "British Farm Standard" to the "Assured Food Standards". The company is limited by guarantee and permitted to operate without the word "limited" in its company name.
In April 2009, Cains Brewery of Liverpool produced the first lager, Cains Export, to be accredited by the Red Tractor. Since June 2010, Carling cans of lager have displayed the logo, as the barley used has been certified.
All stages of food production are independently certified (inspected) to the Red Tractor standards before food can be labelled with the Red Tractor logo.
The Red Tractor Farm Assurance scheme is divided in different sectors:
Processed Vegetable Growers' Association Red Tractor cover an extensive range of products, including meat and poultry, dairy products, breakfast cereals, and fruit and vegetables.
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Assured Food Standards
Assured Food Standards is a United Kingdom company which licenses the Red Tractor quality mark, a farm assurance programme for food products, animal feed and fertiliser. Numerous cases of animal abuse have been documented on Red Tractor assured farms.
The Red Tractor scheme was launched in 2000 by the National Farmers Union of England and Wales, with the logo originally known as the Little Red Tractor, and also the British Farm Standard. It was launched on 13 June 2000.
According to The Guardian, around the time of the Red Tractor scheme's launch in June 2000, the National Farmers’ Union commissioned a survey which found that “an alarming 70% of the British public have no idea what food the farmers in their local area produce.”
In 2005, the organisation kept its Red Tractor quality mark, but was renamed from "British Farm Standard" to the "Assured Food Standards". The company is limited by guarantee and permitted to operate without the word "limited" in its company name.
In April 2009, Cains Brewery of Liverpool produced the first lager, Cains Export, to be accredited by the Red Tractor. Since June 2010, Carling cans of lager have displayed the logo, as the barley used has been certified.
All stages of food production are independently certified (inspected) to the Red Tractor standards before food can be labelled with the Red Tractor logo.
The Red Tractor Farm Assurance scheme is divided in different sectors:
Processed Vegetable Growers' Association Red Tractor cover an extensive range of products, including meat and poultry, dairy products, breakfast cereals, and fruit and vegetables.