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Starcom: The U.S. Space Force

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Starcom: The U.S. Space Force

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Starcom: The U.S. Space Force

Starcom: The U.S. Space Force is a 13-episode animated syndicated television series inspired by a motorized toy franchise manufactured by Coleco. The characters were adapted for animation by series creator Brynne Stephens, who also story edited the show. Starcom was produced by DIC Animation City and distributed by Coca-Cola Telecommunications. The toy line was popular in Europe and Asia, but was unsuccessful in the North American domestic market.

The show earned poor ratings and was cancelled after 13 episodes. The series was rerun in the late 1990s as part of DIC and Pax TV's "Cloud Nine" programming strand, and on KBHK in the fall of 1994.

The show was developed with the help of the Young Astronauts' Council, with the original intention of sparking young viewers' interest in the NASA Space Program.

Set in the near future, the series details the adventures of the United States Space Force, a military organization engaged in an ongoing conflict with the technologically advanced Shadow Force, led by Emperor Dark.

The Starcom toy line consisted of 23 figures, 6 playsets and 13 vehicles on the U.S. Space Force side, while the Shadow Force was represented by 15 figures and 11 vehicles. The two inch tall action figures were packaged with a backpack, a weapon, and an identification card that profiled the character and explained the capabilities of their equipment.

The action figures were marketed as having a Magna Lock feature, which consisted of small magnets in their feet, allowing them to more easily stand on playsets and vehicles. This feature also allowed for the activation of mechanisms built into the playsets, such as an automatically rising elevator or a rocket firing cannon.

Playsets and vehicles additionally featured wind-up mechanisms advertised as a Power Deploy feature. These mechanisms allowed the toys to perform various actions at the touch of a button, such as deploying wings or extending weapons.

The Starcom toy line was unsuccessful in the U.S. due to poor promotion and the short lived nature of its tie-in series. The line was discontinued after two years in the U.S. but fared better in Europe and Southeast Asia, where both the show and the toys continued to be popular long after the American toys were discontinued. In the non-U.S. regions Mattel took over production and promotion of the line, removing the U.S. flag and NASA details from the Coleco originals and relaunched the toys with a second line of promotions in the early 1990s.

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