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Vercel

Vercel is an American cloud application company. The company created and maintains the Next.js web development framework.

Vercel provides developer tools, frameworks, and cloud infrastructure to build and maintain websites. It is the maker of v0 and AI SDK. The company maintains a free open-source library for building AI-generated products.

Vercel was founded by Guillermo Rauch in 2015 as ZEIT. Rauch had previously created the realtime event-driven communication library Socket.IO and Next.js, the open source framework that Vercel optimized for their platform. ZEIT was rebranded to Vercel in April 2020, although it retained the company's triangular logo.

In June 2021, Vercel raised $102 million in a Series C funding round. In 2023, Vercel released an AI web development tool called v0 that creates web applications with natural language prompts; it won a 2025 Webby Award for developer tools. In 2023, Vercel released a software development kit called AI SDK designed to allow developers to build conversational streaming interfaces in JavaScript and TypeScript. In May 2024, Vercel raised $250 million in a funding round which valued the company at $3.25 billion.

In September 2025, Vercel faced backlash after CEO Guillermo Rauch met with Israeli Prime Minister Benjamin Netanyahu amid the Gaza genocide to discuss artificial intelligence and its application in Israel's economy and defense. In response, several users stated intentions to migrate their applications off of Vercel, and at least one employee resigned.

On December 9, 2021, Vercel acquired Turborepo.

On October 25, 2022, Vercel acquired Splitbee.

On January 22, 2025, Vercel acquired Tremor.

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