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Coat of arms of the BBC

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Coat of arms of the BBC

The coat of arms of the BBC was adopted in March 1927 to represent the purpose and values of the corporation. It is rarely used nowadays except for ceremonial purposes.

The various elements of the coat of arms were chosen to provide a heraldic translation of the qualities of the BBC.

The background of the shield, the mantling (drapery depicted tied to the helmet above the shield) and the collars of the eagles are blue (azure in heraldry).

The style of the coat of arms has changed considerably over time; from the style of the motto, the formality of the lion and eagles, the alignment of the shield (it was tilted in early versions, and is now perfectly straight) and the addition of a compartment (the design placed under the shield, a grassy mound in the BBC coat of arms).

The idealistic BBC motto is most likely based on biblical verses from the Book of Micah and the Book of Isaiah: "Nation shall not lift up sword against nation, neither shall they learn war anymore". In 1934, the motto was changed to "Quaecunque", meaning "Whatsoever". This was inspired by St Paul's Epistle to the Philippians 4:8:

DE CETERO FRATRES QUAECUMQUE SUNT VERA QUAECUMQUE PUDICA QUAECUMQUE IUSTA QUAECUMQUE SANCTA QUAECUMQUE AMABILIA QUAECUMQUE BONAE FAMAE SI QUA VIRTUS SI QUA LAUS HAEC COGITATE

English (King James Bible):

Finally, brethren, whatsoever things are true, whatsoever things are honest, whatsoever things are just, whatsoever things are pure, whatsoever things are lovely, whatsoever things are of good report; if there be any virtue, and if there be any praise, think on these things.

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