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Comic BomBom

Comic BomBom (コミックボンボン, Komikku Bonbon) was a monthly Japanese children's manga magazine published by Kodansha and aimed at elementary school boys. It was first published on October 15, 1981, and ceased publication in 2007. A web version of the magazine has been published on Pixiv Comic since the end of July 2017.

Similar to its rival magazine CoroCoro Comic, the magazine featured many tie-ins with game and toy manufacturers, but these became fewer and fewer toward the end of the publication period.

The first issue of Comic BomBom was published on October 15, 1981, in response to the monthly CoroCoro Comic (Shogakukan). 2 months later, the second issue was published and the magazine became a monthly publication from then on. It featured hobby manga, gag manga, and Mobile Suit Gundam at its core. The first editor-in-chief, Toshio Tanaka, said in an interview with Channel Kitano that he had originally promised George Akiyama that Spatman X would be made into an anime, and even went so far as to sign an anime deal with Asahi Tsushinsha (later ADK Holdings and ADK Emotions), but the deal was blocked by Shogakukan and never materialized.

Noticing that the Gundam boom was starting to ignite among elementary school students and younger with gunpla, the magazine began to include features that dealt mainly with Gundam toys. In conjunction with the Plamo-Kyoshiro series centering on fighting with plastic models and kitbashing techniques for existing products, the magazine triggered a huge gunpla boom and had a major impact, including the appearance of Perfect Gundam and other gunpla from this magazine. The magazine also contributed greatly to the development of Mobile Suit Variation, and was said to have value as a Gundam reference material, with Ace Pilot Retsuden being particularly highly rated. Since then, the magazine has had close ties with Gundam. In addition, while many Real Robot anime were created under the influence of Gundam, Fang of the Sun Dougram and Armored Trooper Votoms were also serialized in manga form, and plastic models also appeared in Plamo-Kyoshiro and in special feature articles. For a manga magazine aimed at young children, it is also notable that these model-related articles were included in the magazine for a long time.

During the Nintendo Entertainment System boom, Famicom Fūunji and Famiken Ryū were serialized. During the sticker boom, the magazine competed with CoroCoro's Bikkuriman stickers with Wrestler Gundan stickers and Hiden Ninpōchō stickers, while carrying information on Bikkuriman stickers.

The magazine continued to create a boom by serializing features and manga based on popular franchises such as Transformers, SD Gundam, Mega Man, Super Mario, and Godzilla. Many well-received original manga were also produced. Especially in the SD Gundam BB Senshi series, during the latter half of the Musha Shichinin Shuu Hen and the Chijō Saikyō Hen period, Musha Gundam had overtaken its archrival CoroCoro in terms of circulation for three years from 1991.

Many readers consider any one of these years to be the golden age of the magazine. The specific years vary from generation to generation, but the golden years include the magazine's launch when the media franchising of Mobile Suit Variation was being carried out, the late 1980s to early 1990s, when circulation was said to have been highest due to the SD Gundam boom, and the mid-1990s, when manga with a higher target age range such as Onsen Gappadonba Caparante Densetsu were being produced and when the magazine covered fanatical subjects such as Neon Genesis Evangelion, American comic books (Teenage Mutant Ninja Turtles, X-Men, etc.), and figurines.

From the mid-1990s onward, rival magazine CoroCoro was a major contributor to the Pokémon boom by launching tie-ins from the time of its release, and doubled its circulation in 1996 from the previous year. BomBom was far behind CoroCoro, which continued to have other strong tie-ins, such as Mini 4WD, B-Daman, Hyper Yo-Yo, Beyblade, Duel Masters, and Mushiking: The King of Beetles, in terms of circulation. In addition, the Mega Man series, which had been published in BomBom for many years, began to tie-in with CoroCoro starting with the Mega Man Battle Network series.

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