Disney Interactive

Disney Interactive is an American video game and internet company that oversees various websites and interactive media owned by The Walt Disney Company.

In December 1994, Disney announced that it was establishing a new division dedicated to publishing computer and video game console software, called Disney Interactive. The initial staff consisted of 200 newly hired employees. The company was formally established in mid-1995. On August 23, 1995, Disney Interactive formed Disney Online.

Disney purchased a one-third share of Starwave on April 3, 1997, for $100 million. In January 1998, Disney registered go.com. Exercising its options, Disney purchased the outstanding shares of Starwave from Paul Allen in April 1998. In June 1998, Disney purchased 43% ownership of Infoseek in exchange for Starwave and $70 million. Infoseek and Disney Online joint ventured in developing the Go Network, an internet portal. With Disney's purchase of the remainder of Infoseek in July 1999, the Go Network, Infoseek, the Disney Catalog, Disney Online (Disney.com and DisneyStore.com), ABC News Internet Ventures and ESPN Internet Ventures and Buena Vista Internet Group are merged into the Go.com company.

In August 1996, BVIG took a controlling in interest in toysmart.com with three directors on the board. Toysmart would be granted marketing support including free advertising on BVIG websites like family.com. After an attempted round of financing, Toysmart.com shut down in May 2000.

In June 1999, the Disney Internet Guide was abandoned. The Go.com portal was shut down in 2001 at a cost of $878 million in charges.

In 2004, Disney re-activated the Starwave identity as Starwave Mobile, which publishes casual games for mobile phones for non-Disney brands with in Disney conglomerate or from third party.

It acquired Living Mobile, a German mobile game developer and publisher in November 2005.

It acquired Enorbus Technologies in 2007 for around $20 million.