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The Doris Day recording was released by Columbia Records as catalog number 38188. In September 1948 the single peaked at no. 2 on Billboard's Retail Record Sales chart during a 21-week run.[3]
The Tony Martin recording was released by RCA Victor Records as catalog number 20-2862. The recording spent 13 weeks on the Billboard chart, peaking at position no. 11.[3]
The Dick Haymes recording was released by Decca Records as catalog number 23826. The recording spent 18 weeks on the Billboard chart, peaking at position no. 9.[3]
The Gordon MacRae recording was released by Capitol Records as catalog number 15072. The recording spent 17 weeks on the Billboard chart, peaking at position no. 9.[3]
In 1949, the song was featured on a selection of songs from the film It's Magic (the UK title for Romance on the High Seas) recorded by Peter Yorke and his Concert Orchestra, with vocals by Steve Conway, and issued by Columbia.[5] The same year, a version of the song by Geraldo and his Orchestra, with vocals by Denny Vaughan, was released by Parlophone.[6]
Beverly Kenney recorded the song in 1958 for her album Beverly Kenney Sings for Playboys.[7]
Shirley Bassey recorded the song in 1963 for her EP In Other Words....[10]
In 2010, Australian singer Melinda Schneider recorded the song for her Doris Day tribute album Melinda Does Doris.[11]
Barbara Lewis recorded the song in 1965, and it was included in her album of the same name.[12]
In 1962, The Platters, with Sonny Turner singing lead, released it as a single. It reached 95 on the Billboard chart.[13] It was also featured on their 1961 album Song for the Lonely.[14]
It's also the title cut of the 2013 album It's Magic - The songs of Sammy Cahn recorded by Steve Tyrell[16], featuring a saxophone solo by David Mann.
To celebrate the one hundredth birthday of Sammy Cahn, a 2013 album was released featuring an ensemble of vocalists and jazz combo for the CD, It's Magic.[17]
As it was part of the Warner studio music catalog, Bugs Bunny parodied the song in the 1951 Looney Tunes cartoon Rabbit Every Monday, with several verses beginning with "Carrots are divine...You get a dozen for a dime. It's magic." In his 1953 Warner BrotherscartoonRobot Rabbit, Bugs reprised this parody with a shorter version. In a later short, 1963's Transylvania 6-5000, Bugs hums/sings the melody, inserting magic words that he acquired from a book and unknowingly causing troublesome transformations in the short's antagonist, Count Bloodcount.
The 1967 motion picture The Cool Ones featured Mrs. Miller doing a rock-flavored version of the song.
^Andrews, Frank; Hayes, Jim; Smith, Michael (2010). Columbia Graphophone Company Ltd., 'DB' prefixed catalogue series. and 'LB' clef series. of 10 inch 78 rpm records. City Of London Phonograph and Gramophone Society.
