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MTV Entertainment Studios
Showtime/MTV Entertainment Studios (also known as MTV Entertainment Studios and formerly MTV Production Development from 2003 until 2018 and MTV Studios from 2018 until 2021) was an American film and television production and distribution company and was the film and television production arm of the MTV Entertainment Group, itself a subsidiary of the Paramount Media Networks division of Paramount Skydance. It primarily produces content aimed at adolescent and adult audiences, including original productions for the namesake cable channel and its siblings, or theatrical films released through Paramount Pictures.
MTV Entertainment Studios was formed in 2021[citation needed] as a consolidation of the original MTV Productions founded in 1991, the former MTV Films group established in 1996, the MTV Production Development/MTV Studios group of 2003, and the relaunched MTV Studios of 2018.
In 2023, MTV Entertainment Studios merged with fellow Paramount subsidiary Showtime's production businesses internally to become Showtime/MTV Entertainment Studios and in 2025 was consolidated into a revived Paramount Television Studios.
MTV Productions was founded in 1991. It went into expansion two years later, with Doug Herzog serving as president, to produce content for theatrical releases, broadcast television and cable, syndication, and the international marketplace. MTV then signed a two-picture deal with Geffen Pictures. MTV Productions also tried for an entertainment strip called Real Time, to be distributed by Viacom Enterprises, and scheduled on air for the 1994–95 season, but never materialized.
Joe's Apartment, based on a short aired on MTV, would be the only film to come out of the Geffen Film deal due to the 1994 acquisition of Paramount Pictures by MTV's parent company Viacom. It was later released on July 26, 1996, and grossed $4.6 million on a $13 million budget, making it a box office bomb. Since its acquisition by Viacom, Paramount Pictures began to distribute material from MTV and Nickelodeon. After The Arsenio Hall Show was cancelled, Paramount began distributing and producing MTV's The Jon Stewart Show for the syndication market.
The Paramount Television Group and MTV Productions signed a deal to develop projects commissioned by MTV in 1994, and gave Paramount the right of first refusal on projects developed by MTV.
In the 1997–98 television season, MTV Productions, in conjunction with Paramount Network Television, debuted the NBC comedy Jenny, the UPN (then-sister of MTV) comedy Hitz, and the WB drama Three. None of these lasted more than one season.
By 1995, David Gale was named head of MTV Films.
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MTV Entertainment Studios
Showtime/MTV Entertainment Studios (also known as MTV Entertainment Studios and formerly MTV Production Development from 2003 until 2018 and MTV Studios from 2018 until 2021) was an American film and television production and distribution company and was the film and television production arm of the MTV Entertainment Group, itself a subsidiary of the Paramount Media Networks division of Paramount Skydance. It primarily produces content aimed at adolescent and adult audiences, including original productions for the namesake cable channel and its siblings, or theatrical films released through Paramount Pictures.
MTV Entertainment Studios was formed in 2021[citation needed] as a consolidation of the original MTV Productions founded in 1991, the former MTV Films group established in 1996, the MTV Production Development/MTV Studios group of 2003, and the relaunched MTV Studios of 2018.
In 2023, MTV Entertainment Studios merged with fellow Paramount subsidiary Showtime's production businesses internally to become Showtime/MTV Entertainment Studios and in 2025 was consolidated into a revived Paramount Television Studios.
MTV Productions was founded in 1991. It went into expansion two years later, with Doug Herzog serving as president, to produce content for theatrical releases, broadcast television and cable, syndication, and the international marketplace. MTV then signed a two-picture deal with Geffen Pictures. MTV Productions also tried for an entertainment strip called Real Time, to be distributed by Viacom Enterprises, and scheduled on air for the 1994–95 season, but never materialized.
Joe's Apartment, based on a short aired on MTV, would be the only film to come out of the Geffen Film deal due to the 1994 acquisition of Paramount Pictures by MTV's parent company Viacom. It was later released on July 26, 1996, and grossed $4.6 million on a $13 million budget, making it a box office bomb. Since its acquisition by Viacom, Paramount Pictures began to distribute material from MTV and Nickelodeon. After The Arsenio Hall Show was cancelled, Paramount began distributing and producing MTV's The Jon Stewart Show for the syndication market.
The Paramount Television Group and MTV Productions signed a deal to develop projects commissioned by MTV in 1994, and gave Paramount the right of first refusal on projects developed by MTV.
In the 1997–98 television season, MTV Productions, in conjunction with Paramount Network Television, debuted the NBC comedy Jenny, the UPN (then-sister of MTV) comedy Hitz, and the WB drama Three. None of these lasted more than one season.
By 1995, David Gale was named head of MTV Films.