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Reuben Solomon is a political adviser based in the United Kingdom. He was a special adviser to the former UK Prime Minister Liz Truss.[1]
Solomon worked for the Conservative Party during the 2019 British General Election. He previously worked closely with Conservative election strategist, Lynton Crosby.[2][when?] Solomon has also served as the head of digital for the British Conservative Party.[3][when?]
In 2019, a series of Facebook advertisements advocating for a No-deal Brexit were created by several supposed grassroots community groups; several of these advertisements were later found to be linked to Solomon.[4] He also worked for the Conservative Party the COVID-19 pandemic[5] and following Russia's invasion of Ukraine.[importance?]
In January 2022, Solomon was appointed as a Special Adviser to Liz Truss, who was serving as the Foreign Secretary at the time.[6][7][8] He went on to become the leader of Truss's digital campaign during the British Conservative Party leadership election in mid-2022.[9][2]
In May 2023, Solomon launched Ridgeway Strategy, a political consultancy company.[10][11] In May 2024, Ridgeway announced the opening of its Middle East office in Abu Dhabi.[12]
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