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WOKV-FM

WOKV-FM (104.5 MHz) is a radio station in Atlantic Beach, Florida, serving the Jacksonville metropolitan area. It airs a news/talk radio format branded as "News 104.5 WOKV". The station is owned by Cox Media Group, with studios on Central Parkway in the Southside district of Jacksonville.

WOKV-FM has approximately an effective radiated power (ERP) of 100,000 watts, the maximum for most FM stations. The transmitter is on Hogan Road near Southside Boulevard (Florida State Road 115) in the Southside district. WOKV-FM broadcasts using HD Radio technology. Its HD2 subchannel carries an alternative rock format, which feeds FM translator W258CN at 99.5 MHz.

The station signed on the air in July 1967; 58 years ago (July 1967). Its original call sign was WAQB-FM and it broadcast on 104.9 MHz. It was the FM counterpart of WKTX (1600 AM). Its effective radiated power was only 3,000 watts, a fraction of its current output, and it simulcast WKTX's middle of the road (MOR) music format. Around 1970, it changed its call letters to WJNJ-FM.

In 1979, the station changed its call sign again, this time to WFYV. Its frequency moved down to 104.5 MHz, coupled with a dramatic boost in power. WFYV began running 100,000 watts, allowing it to be heard throughout Jacksonville's expanding suburbs, from Southeast Georgia to St. Augustine and Gainesville.

On March 10, 1980, WFYV became Rock 105 with an album rock format. Over the years, the station gradually shifted towards classic rock. In 2010, following a format change at rival rock station WPLA, WFYV shifted from classic rock to mainstream rock under the name Rock 104.5, Jacksonville's Best Rock. On-air syndicated hosts included Lex and Terry and Bubba The Love Sponge.

On September 24, 2008, WFYV-FM host Gregg Stepp announced he would be leaving the station to take a job in Bakersfield, California, as a program director. Stepp was then asked by WFYV-FM management to create a bit that would bring some attention to the station before announcing the return of popular morning host Doug "The Greaseman" Tracht. Tracht was slated to begin on the Jacksonville airwaves a couple weeks later. Stepp decided to make everyone think he had quit live on-the-air. He would give listeners the idea that station management was planning on firing him but he was quitting before they had the chance. Stepp concluded his bit by saying:

Now I find out that there's another deal in the works with somebody else and they're only minutes away from handing me my walking papers! Well, here's your 15 second notice: Kiss my ass, Cox Radio Jacksonville, and especially you, Bill Hendrich and David Israel! You two empty suits will be lucky if this is the only time this happens to you, and it's gonna be a bright day in Jacksonville when your desks are emptied and radio is free of you. Now, this shows you how much they're paying attention, by the way, because they should have been in here by now, and if they were really listening to the radio stations they'd knew what was going on. So, thanks for nothing, rot in hell Cox Radio. I am gone!

— Stepp's final words

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