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Y. V. S. Chowdary
Yalamanchili Venkata Satyanarayana Chowdary is an Indian Telugu cinema writer, director, producer, distributor, exhibitor and a music company owner. He made his debut as a director in 1998 with the film Sri Sita Ramula Kalyanam Chootamu Raarandi produced by Nagarjuna under the banner "Great India Entertainments". He then directed Seetharama Raju starring Nagarjuna and Nandamuri Harikrishna, and Yuvaraju starring Mahesh Babu. He then established his own production house "Bommarillu Vari" and started producing his own directorial efforts with Lahiri Lahiri Lahirilo. Later, he directed Seetayya, Devadasu, Okka Magaadu, Saleem, Rey. Among these, Saleem is the only film which is not from his production house. He has directed nine films till date. In 2012, he produced Nippu starring Ravi Teja and Deeksha Seth under the direction of Gunasekhar.
Chowdary says he entered the Telugu film industry inspired by Nandamuri Taraka Rama Rao. He introduced various actors including Venkat, Chandini and Chandu with his debut film Sri Sita Ramula Kalyanam Chootamu Raarandi (1998), Aditya Om and Ankitha with Lahiri Lahiri Lahirilo (2002), Ram Pothineni and Ileana with Devadasu (2006), Sai Dharam Tej and Saiyami Kher with Rey (2015), though Sai Dharam Tej's second film Pilla Nuvvu Leni Jeevitham (2014) was released earlier than Rey.
Chowdary was born on at Gudiwada of Krishna district as a last child to the couple Yalamanchili Narayana Rao and Ratnakumari. His father was a truck driver and mother was a housewife. His family was of lower middle class and his parents were uneducated.
He joined a college at Gudiwada to pursue Intermediate and joined an engineering college at Madras.
Chowdary joined as an assistant to editor Narasimha Rao. He also worked under K. Raghavendra Rao in Kaliyuga Pandavulu (1986), Sahasa Samrat (1987), Agni Putrudu (1987), Donga Ramudu (1988), Janaki Ramudu (1988), Rudranetra (1989), and Jagadeka Veerudu Athiloka Sundari (1990).
Chowdary's directorial debut, Sri Sitaramula Kalyanam Chutamu Rarandi (1998), started with Nagarjuna as producer, under the "Great India Entertainments" production house. Starring ANR and debutant Venkat in the lead roles, it released on 26 June 1998 to positive reviews and was successful, which brought him 26 offers from different producers.[better source needed] After the success of his debut film, Nagarjuna gave Chowdary another opportunity to direct him, which turned out to be his second film, Seetharama Raju (1999), also starring Nandamuri Harikrishna. He later directed Yuvaraju (2000), starring Mahesh Babu, Simran, and Sakshi Shivanand. Unlike his first two films, Yuvaraju opened to mixed reviews and was only an average grosser at the box office.
His first production, Lahiri Lahiri Lahirilo (2002), starring Nandamuri Harikrishna, was named after the title of a song from the popular and evergreen Telugu film, Mayabazar (1957), directed by K. V. Reddy. The film became successful and ran for 100 days and he organized the event at Gudiwada. In an interview, Chowdary stated that R. Narayana Murthy, who established "Sneha Chitra" and E. V. V. Satyanarayana, who established E. V .V. Cinema, inspired him to establish "Bommarillu Vaari".
Nandamuri Harikrishna became a commercially successful actor at the age of 48 with Seetayya (2003), directed by Chowdary. After Seetayya, Chowdary met Sravanthi Ravi Kishore for a directorial opportunity. The film, Devadasu (2006), featured Kishore's nephew, Ram Pothineni, and Ileana D'Cruz in the lead roles. It was released on 11 January 2006 and became a slow blockbuster after a theatrical run of 47 days, eventually grossing ₹17 crores. During the post production of Devadasu, Chowdary approached Nandamuri Balakrishna to collaborate for Okka Magaadu. It was released on 11 January 2008. The film became a flop and most of the theaters were seen vacant after the first week of release.
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Y. V. S. Chowdary
Yalamanchili Venkata Satyanarayana Chowdary is an Indian Telugu cinema writer, director, producer, distributor, exhibitor and a music company owner. He made his debut as a director in 1998 with the film Sri Sita Ramula Kalyanam Chootamu Raarandi produced by Nagarjuna under the banner "Great India Entertainments". He then directed Seetharama Raju starring Nagarjuna and Nandamuri Harikrishna, and Yuvaraju starring Mahesh Babu. He then established his own production house "Bommarillu Vari" and started producing his own directorial efforts with Lahiri Lahiri Lahirilo. Later, he directed Seetayya, Devadasu, Okka Magaadu, Saleem, Rey. Among these, Saleem is the only film which is not from his production house. He has directed nine films till date. In 2012, he produced Nippu starring Ravi Teja and Deeksha Seth under the direction of Gunasekhar.
Chowdary says he entered the Telugu film industry inspired by Nandamuri Taraka Rama Rao. He introduced various actors including Venkat, Chandini and Chandu with his debut film Sri Sita Ramula Kalyanam Chootamu Raarandi (1998), Aditya Om and Ankitha with Lahiri Lahiri Lahirilo (2002), Ram Pothineni and Ileana with Devadasu (2006), Sai Dharam Tej and Saiyami Kher with Rey (2015), though Sai Dharam Tej's second film Pilla Nuvvu Leni Jeevitham (2014) was released earlier than Rey.
Chowdary was born on at Gudiwada of Krishna district as a last child to the couple Yalamanchili Narayana Rao and Ratnakumari. His father was a truck driver and mother was a housewife. His family was of lower middle class and his parents were uneducated.
He joined a college at Gudiwada to pursue Intermediate and joined an engineering college at Madras.
Chowdary joined as an assistant to editor Narasimha Rao. He also worked under K. Raghavendra Rao in Kaliyuga Pandavulu (1986), Sahasa Samrat (1987), Agni Putrudu (1987), Donga Ramudu (1988), Janaki Ramudu (1988), Rudranetra (1989), and Jagadeka Veerudu Athiloka Sundari (1990).
Chowdary's directorial debut, Sri Sitaramula Kalyanam Chutamu Rarandi (1998), started with Nagarjuna as producer, under the "Great India Entertainments" production house. Starring ANR and debutant Venkat in the lead roles, it released on 26 June 1998 to positive reviews and was successful, which brought him 26 offers from different producers.[better source needed] After the success of his debut film, Nagarjuna gave Chowdary another opportunity to direct him, which turned out to be his second film, Seetharama Raju (1999), also starring Nandamuri Harikrishna. He later directed Yuvaraju (2000), starring Mahesh Babu, Simran, and Sakshi Shivanand. Unlike his first two films, Yuvaraju opened to mixed reviews and was only an average grosser at the box office.
His first production, Lahiri Lahiri Lahirilo (2002), starring Nandamuri Harikrishna, was named after the title of a song from the popular and evergreen Telugu film, Mayabazar (1957), directed by K. V. Reddy. The film became successful and ran for 100 days and he organized the event at Gudiwada. In an interview, Chowdary stated that R. Narayana Murthy, who established "Sneha Chitra" and E. V. V. Satyanarayana, who established E. V .V. Cinema, inspired him to establish "Bommarillu Vaari".
Nandamuri Harikrishna became a commercially successful actor at the age of 48 with Seetayya (2003), directed by Chowdary. After Seetayya, Chowdary met Sravanthi Ravi Kishore for a directorial opportunity. The film, Devadasu (2006), featured Kishore's nephew, Ram Pothineni, and Ileana D'Cruz in the lead roles. It was released on 11 January 2006 and became a slow blockbuster after a theatrical run of 47 days, eventually grossing ₹17 crores. During the post production of Devadasu, Chowdary approached Nandamuri Balakrishna to collaborate for Okka Magaadu. It was released on 11 January 2008. The film became a flop and most of the theaters were seen vacant after the first week of release.