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2010 California gubernatorial election

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2010 California gubernatorial election

The 2010 California gubernatorial election was held November 2, 2010, to elect the governor of California. The primary elections were held on June 8, 2010. Because constitutional office holders in California have been prohibited from serving more than two terms in the same office since November 6, 1990, incumbent Republican Arnold Schwarzenegger was ineligible to run for re-election due to term limits. Former Governor Jerry Brown, who served as the 34th governor of California from 1975 to 1983, to whom the term limits did not apply due to a grandfather clause, defeated Meg Whitman in the general election and was sworn into office on January 3, 2011. As of 2026, this remains the most recent time the governor's office in California has changed partisan control.

Both Whitman and Brown were criticized for negative campaigning during the election. During their final debate at the 2010 Women's Conference a week before the election, moderator Matt Lauer asked both candidates to pull attack ads for the rest of the election, which elicited loud cheers from the audience. Brown agreed and picked one ad each of his and Whitman's that he thought, if Whitman would agree, should be the only ones run, but Whitman, who had been loudly cheered earlier as the prospective first woman governor of the state, was booed when she stated that she would keep "the ads that talk about where Gov. Brown stands on the issues."

The Los Angeles Times reported that nearly $250 million was spent on the Governor's race. At least two spending records were broken during the campaign. Whitman broke personal spending records by spending $140 million of her own money on the campaign, and independent expenditures exceeded $31.7 million, with almost $25 million of that spent in support of Brown.

In an interview with CNN, the reporter opined that Whitman was hurt most during the campaign by a matter involving Nicky Diaz, her former Mexican maid, whom Whitman fired after Diaz asked for help as she was an illegal immigrant.

As of 2024, this is the last time the American Independent Party ran in a California gubernatorial election.

Jobs: Meg Whitman
1. Eliminate small business start-up tax ($800 fee for new business start-ups)
2. Eliminate factory tax
3. Increase R&D tax credit (increase from 15% to 20%)
4. Promote investments in agriculture
5. Eliminate the state tax on capital gains

Jerry Brown
1. Stimulate clean energy jobs (build 12,000MW of localized electricity generation; build 8,000MW of large-scale renewables; appoint a Clean Energy Czar)
2. Invest in infrastructure/construction jobs (federal dollars for projects; prioritize water needs; high-speed rail; strengthen the port system; prioritize use of existing funds for job creation; infill development
3. Create strike team to focus on job retention
4. Cut regulations (speed up regulatory processes and eliminate duplicative functions; develop CEQA guidelines; fully utilize administrative law; update outdated technology systems
5. Increase manufacturing jobs
6. Deliver targeted workforce training programs
7. Invest in education

Education: Meg Whitman
1. Direct more money to classroom
2. Reward outstanding teachers
3. Eliminate cap on charter schools
4. Grade public schools A-F
5. Establish fast-track parent process for charter school conversions
6. Invest $1 billion in UC and CSU University systems
7. Utilize alternative paths to the classroom to attract high quality teachers

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