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People (magazine)
People is an American weekly magazine that specializes in celebrity news and human-interest stories. It is published by People Inc., a subsidiary of IAC. With a readership of 46.6 million adults in 2009, People had the largest audience of any American magazine, but it fell to second place in 2018 after its readership significantly declined to 35.9 million. People had $997 million in advertising revenue in 2011, the highest advertising revenue of any American magazine. In 2006, it had a circulation of 3.75 million and revenue expected to top $1.5 billion. It was named "Magazine of the Year" by Advertising Age in October 2005, for excellence in editorial, circulation, and advertising. People ranked number 6 on Advertising Age's annual "A-list" and number 3 on Adweek's "Brand Blazers" list in October 2006.
People's website, People.com, focuses on celebrity and crime news, royal updates, fashion and lifestyle recommendations and human interest stories.
People is perhaps best known for its yearly special issues naming the "World's Most Beautiful", "Best & Worst Dressed", and "Sexiest Man Alive". The magazine's headquarters are in New York City, and it maintains editorial bureaus in Los Angeles and in London. In 2006, for financial reasons, it closed bureaus in Austin, Miami, and Chicago.
Andrew Heiskell, who was the chief executive officer of Time Inc. at the time and the former publisher of the weekly Life magazine, is credited with coming up with the idea for People. The founding managing editor of People was Richard Stolley, a former assistant managing editor at Life and the journalist who acquired the Zapruder film of the John F. Kennedy assassination for Time Inc. in 1963. People's first publisher was Richard J. "Dick" Durrell, another Time Inc. veteran.[citation needed]
Stolley characterized the magazine as "getting back to the people who are causing the news and who are caught up in it, or deserve to be in it. Our focus is on people, not issues." Stolley's almost religious determination to keep the magazine people-focused contributed significantly to its rapid early success. It is said that although Time Inc. pumped an estimated $40 million into the venture, the magazine only broke even 18 months after its debut on February 25, 1974. Initially, the magazine was sold primarily on newsstands and in supermarkets. To get the magazine out each week, founding staff members regularly slept on the floor of their offices two or three nights each week and severely limited all non-essential outside engagements. The premiere edition[clarification needed] for the week ending March 4, 1974, featured actress Mia Farrow, then starring in the film The Great Gatsby, on the cover. That issue also featured stories on Gloria Vanderbilt, Aleksandr Solzhenitsyn and the wives of U.S. Vietnam veterans who were missing in action. The magazine was, apart from its cover, printed in black-and-white. The initial cover price was 35 cents (equivalent to $2.23 in 2024).
The core of the small founding editorial team included other editors, writers, photographers and photo editors from Life magazine, which had ceased publication just 13 months earlier. This group included managing editor Stolley, senior editors Hal Wingo (father of ESPN anchor Trey Wingo), Sam Angeloff (the founding managing editor of Us magazine) and Robert Emmett Ginna Jr. (a former Life writer and also a film and television producer); writers James Watters (a theater reviewer) and Ronald B. Scott (later a biographer of presidential candidate Mitt Romney); former Time senior editor Richard Burgheim (later the founder of Time's ill-fated cable television magazine View); Chief of Photography, a Life photographer, John Loengard, to be succeeded by John Dominus, a noteworthy Life staff photographer; and design artist Bernard Waber, author, and illustrator of the Lyle The Crocodile book series for children. Many of the noteworthy Life photographers contributed to the magazine as well, including legends Alfred Eisenstaedt and Gjon Mili and rising stars Co Rentmeester, David Burnett and Bill Eppridge. Other members of the first editorial staff included editors and writers Ross Drake, Ralph Novak, Bina Bernard, James Jerome, Sally Moore, Mary Vespa, Lee Wohlfert, Joyce Wansley, Curt Davis, Clare Crawford-Mason, and Jed Horne, later an editor of The Times-Picayune in New Orleans.
In 1996, Time Inc. launched a Spanish-language magazine entitled People en Español. The company has said that the new publication emerged after a 1995 issue of the original magazine was distributed with two distinct covers, one featuring the murdered Tejano singer Selena and the other featuring the hit television series Friends; the Selena cover sold out while the other did not. Although the original idea was that Spanish-language translations of articles from the English magazine would comprise half the content, People en Español over time came to have entirely original content.
In 2002, People introduced People Stylewatch, a title focusing on celebrity style, fashion, and beauty – a newsstand extension of its Stylewatch column. Due to its success, the frequency of People Stylewatch was increased to 10 times per year in 2007.[citation needed] In spring 2017, People Stylewatch was rebranded as PeopleStyle. In late 2017, it was announced that there would no longer be a print version of PeopleStyle and it would be a digital-only publication.
People (magazine)
People is an American weekly magazine that specializes in celebrity news and human-interest stories. It is published by People Inc., a subsidiary of IAC. With a readership of 46.6 million adults in 2009, People had the largest audience of any American magazine, but it fell to second place in 2018 after its readership significantly declined to 35.9 million. People had $997 million in advertising revenue in 2011, the highest advertising revenue of any American magazine. In 2006, it had a circulation of 3.75 million and revenue expected to top $1.5 billion. It was named "Magazine of the Year" by Advertising Age in October 2005, for excellence in editorial, circulation, and advertising. People ranked number 6 on Advertising Age's annual "A-list" and number 3 on Adweek's "Brand Blazers" list in October 2006.
People's website, People.com, focuses on celebrity and crime news, royal updates, fashion and lifestyle recommendations and human interest stories.
People is perhaps best known for its yearly special issues naming the "World's Most Beautiful", "Best & Worst Dressed", and "Sexiest Man Alive". The magazine's headquarters are in New York City, and it maintains editorial bureaus in Los Angeles and in London. In 2006, for financial reasons, it closed bureaus in Austin, Miami, and Chicago.
Andrew Heiskell, who was the chief executive officer of Time Inc. at the time and the former publisher of the weekly Life magazine, is credited with coming up with the idea for People. The founding managing editor of People was Richard Stolley, a former assistant managing editor at Life and the journalist who acquired the Zapruder film of the John F. Kennedy assassination for Time Inc. in 1963. People's first publisher was Richard J. "Dick" Durrell, another Time Inc. veteran.[citation needed]
Stolley characterized the magazine as "getting back to the people who are causing the news and who are caught up in it, or deserve to be in it. Our focus is on people, not issues." Stolley's almost religious determination to keep the magazine people-focused contributed significantly to its rapid early success. It is said that although Time Inc. pumped an estimated $40 million into the venture, the magazine only broke even 18 months after its debut on February 25, 1974. Initially, the magazine was sold primarily on newsstands and in supermarkets. To get the magazine out each week, founding staff members regularly slept on the floor of their offices two or three nights each week and severely limited all non-essential outside engagements. The premiere edition[clarification needed] for the week ending March 4, 1974, featured actress Mia Farrow, then starring in the film The Great Gatsby, on the cover. That issue also featured stories on Gloria Vanderbilt, Aleksandr Solzhenitsyn and the wives of U.S. Vietnam veterans who were missing in action. The magazine was, apart from its cover, printed in black-and-white. The initial cover price was 35 cents (equivalent to $2.23 in 2024).
The core of the small founding editorial team included other editors, writers, photographers and photo editors from Life magazine, which had ceased publication just 13 months earlier. This group included managing editor Stolley, senior editors Hal Wingo (father of ESPN anchor Trey Wingo), Sam Angeloff (the founding managing editor of Us magazine) and Robert Emmett Ginna Jr. (a former Life writer and also a film and television producer); writers James Watters (a theater reviewer) and Ronald B. Scott (later a biographer of presidential candidate Mitt Romney); former Time senior editor Richard Burgheim (later the founder of Time's ill-fated cable television magazine View); Chief of Photography, a Life photographer, John Loengard, to be succeeded by John Dominus, a noteworthy Life staff photographer; and design artist Bernard Waber, author, and illustrator of the Lyle The Crocodile book series for children. Many of the noteworthy Life photographers contributed to the magazine as well, including legends Alfred Eisenstaedt and Gjon Mili and rising stars Co Rentmeester, David Burnett and Bill Eppridge. Other members of the first editorial staff included editors and writers Ross Drake, Ralph Novak, Bina Bernard, James Jerome, Sally Moore, Mary Vespa, Lee Wohlfert, Joyce Wansley, Curt Davis, Clare Crawford-Mason, and Jed Horne, later an editor of The Times-Picayune in New Orleans.
In 1996, Time Inc. launched a Spanish-language magazine entitled People en Español. The company has said that the new publication emerged after a 1995 issue of the original magazine was distributed with two distinct covers, one featuring the murdered Tejano singer Selena and the other featuring the hit television series Friends; the Selena cover sold out while the other did not. Although the original idea was that Spanish-language translations of articles from the English magazine would comprise half the content, People en Español over time came to have entirely original content.
In 2002, People introduced People Stylewatch, a title focusing on celebrity style, fashion, and beauty – a newsstand extension of its Stylewatch column. Due to its success, the frequency of People Stylewatch was increased to 10 times per year in 2007.[citation needed] In spring 2017, People Stylewatch was rebranded as PeopleStyle. In late 2017, it was announced that there would no longer be a print version of PeopleStyle and it would be a digital-only publication.
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