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5 A Day
5 A Day
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5 A Day

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5 A Day

5 A Day is any of various national campaigns in developed countries such as the United States, the United Kingdom, France, and Germany, to encourage the consumption of at least five portions of 80 g of fruit and vegetables each day, following a recommendation by the World Health Organization that individuals consume "a minimum of 400g of fruit and vegetables per day (excluding potatoes and other starchy tubers)." A meta-analysis of the many studies of this issue was published in 2017 and found that consumption of double the minimum recommendation – 800g or ten a day – provided an increased protection against all forms of mortality. In some places, people are being encouraged to aim for not just five portions a day, but seven.

Eating fruit and vegetables improves health and well being. Increasing vegetable intake to this desired level has a variety of major and minor health benefits. Benefits include reduction in the risk of many types of cancer, hypertension, heart disease, stroke, and diabetes. The National Cancer Institute provided research for the program, while the Produce for Better Health Foundation implemented the program into the food service industry.

Go for 2 & 5 is the equivalent campaign in Australia, in which adults are said to need to eat at least two servings of fruit and five servings of vegetables each day. A "standard serving of fruit" is 150 grams of fresh fruit, whereas a "standard serve of vegetables" is 75 grams.

In Canada, the Canadian Produce Marketing Association (CPMA), the Heart and Stroke Foundation's Health Check Program, and the Canadian Cancer Society have partnered together to create the Fruits and Veggies — Mix it up! campaign, encouraging Canadian families to eat more healthily. The campaign focuses on easy ways for people to eat healthy wherever and whenever they can.

The French PNNS (Programme national nutrition santé, National nutrition health programme) recommends at least five portions of fruit and/or vegetables per day.

The 5 am Tag (5 a Day) program operates in Germany.

The 5 A Day campaign in Japan is administered by an NPO: 5 A DAY Association-Japan (一般社団法人 ファイブ・ア・デイ協会). The program recommends five servings a day totaling 350 grams of vegetables and 200 grams of fruit.

5 A Day is also known as 5 + A Day in New Zealand. 5 + A Day was founded in New Zealand in 1994 by non-profit United Fresh New Zealand and became a Charitable Trust in 2007.

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