Analog television (or analogue television), the original television technology, uses analog signals to transmit video and audio. In an analog television broadcast, brightness, color, and sound are represented by the amplitude, phase, and frequency of the signal.

The strength of an analog signal varies over a continuous range of possible values, meaning that electronic noise and interference may be introduced. Thus, a moderately weak signal becomes snowy and subject to interference. In contrast, picture quality from a digital television (DTV) signal remains good until the signal level drops below a certain threshold (the "digital cliff"), where reception is either no longer possible or becomes intermittent.

Analog television may be wireless (as in terrestrial and satellite television) or distributed over a cable network (cable television).

All broadcast television systems traditionally used analog signals. Starting after the year 2000, motivated by the lower bandwidth requirements of compressed digital signals, a digital television transition has been underway in most of the world, with different deadlines for the cessation of analog broadcasts. Countries that still primarily use analogue systems are mostly in Africa, Asia, and South America.

The earliest systems of analog television were mechanical television systems that used spinning disks with patterns of holes punched into the disc to scan an image. A similar disk reconstructed the image at the receiver. Synchronization of the receiver disc rotation was handled through sync pulses broadcast with the image information. Camera systems used similar spinning discs and required intensely bright illumination of the subject for the light detector to work. The reproduced images from these mechanical systems were dim, very low resolution and flickered severely.

Analog television did not begin in earnest as an industry until the development of the cathode ray tube (CRT), which uses a focused electron beam to trace lines across a phosphor coated surface. The electron beam could be swept across the screen much faster than any mechanical disc system, allowing for more closely spaced scan lines and much higher image resolution. Also, far less maintenance was required of an all-electronic system compared to a mechanical spinning disc system. All-electronic systems became popular with households after World War II.

Broadcasters of analog television encode their signal using different systems. The official systems of transmission were defined by the ITU in 1961 as: A, B, C, D, E, F, G, H, I, K, K1, L, M and N. These systems determine the number of scan lines, frame rate, channel width, video bandwidth, video-audio separation, and so on. A color encoding scheme (NTSC, PAL, or SECAM) could be added to the base monochrome signal. Using RF modulation the signal is then modulated onto a very high frequency (VHF) or ultra high frequency (UHF) carrier wave. Each frame of a television image is composed of scan lines drawn on the screen. The lines are of varying brightness; the whole set of lines is drawn quickly enough that the human eye perceives it as one image. The process repeats and the next sequential frame is displayed, allowing the depiction of motion. The analog television signal contains timing and synchronization information so that the receiver can reconstruct a two-dimensional moving image from a one-dimensional time-varying signal.

The first commercial television systems were black-and-white; the beginning of color television was in the 1950s.