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Andrée Putman
Andrée Putman (23 December 1925 – 19 January 2013) was a French interior and product designer.
Andrée Christine Aynard was born into a wealthy family of bankers and notables from Lyon. Her paternal grandfather, Edouard Aynard, founded the Maynard & Sons Bank; her paternal grandmother, Rose de Montgolfier, was a descendant of the hot-air balloon inventors' family. Her father was a graduate from the prestigious Ecole Normale Supérieure who spoke seven languages but swore to a life of austerity and seclusion to protest against his own milieu; her mother, Louise Saint-René Taillandier, was a concert pianist who found comfort in the frivolity of "being a great artist without a stage."
Her formal artistic education first came, however, through music. Her mother took her and her sister to concerts and urged them to learn the piano. But she was later told that her hands were not suited to the piano and, as a consequence, she would never be a virtuoso. She then switched her focus to studying composition at the National Conservatory of Paris. At the age of nineteen, she received the First Harmony Prize of the Conservatory from Francis Poulenc himself. On that occasion, he told her that at least 10 more years of unremitting work and ascetic life would be necessary before she could—maybe—aspire to a career as a composer. Picturing herself living like a Carmelite nun at the Fontenay Abbey, she cut short the musical career she had undertaken as a tribute to her mother. Putman decided to satisfy her curiosity and creative instincts another way.
She was the mother of Olivia Putman and of Cyrille Putman.
At the age of 20 she had a serious bike accident, which she barely survived. Her characteristic posture stemmed from this event: she was a tall woman who stood straight and walked as if on a tightrope. Soon after the accident, she broke free from her initial career in music and from the illusion of safety her social environment offered her and decided to discover the world. One day, she emptied her bedroom and furnished it with just a hard iron bed, a chair and a Miró poster on the white walls. This early expression of her desire of independence led to a confrontation with her family who wondered "if she realises the sorrow she makes them feel?"
"What can one do when one did not go to school and is a musician who stopped playing music?", she asked her maternal grandmother, Madeleine Saint-René Taillandier. "Nothing except messenger," was the reply. Taking her grandmother's advice, Andrée started working as a messenger for Femina magazine. While taking care of all the dirty little jobs of the office, she observed with a sharp eye the social theatre which takes place during meetings. She worked for Elle and L'Oeil, a prestigious art magazine where the still-lives she imagined with objects of various styles and from different periods attracted attention. She identified what is sophisticated and innovative, widened her knowledge of designers... and walked by the Café de Flore every day. "We could see Antonin Artaud, Juliette Gréco, Giacometti, Sartre and Simone de Beauvoir… People who looked free and were emancipated from conventions."
These first jobs allowed Andrée to meet artists, characters more familiar to her than intellectuals. At the time, she was not confident enough to fully express herself. She therefore stayed in the background rather to put the talents of others in the limelight, something for which she showed great talent since she was raised in an artistically-rich environment. Personally knowing what it is to "be trapped into the beaten tracks", she was moved by "people whose work is not understood", "impressed by these artists who do not look for anything else but remaining in the depth of their sincerity, their risk", she only wished to help them and establish a connection between them and the rest of the world. In the late 1950s, Andrée Aynard married Jacques Putman, an art critic, collector and publisher. Together they associated with artists such as Pierre Alechinsky, Bram van Velde, Alberto Giacometti and Niki de Saint Phalle.
In 1958, Putman collaborated with the retail chain Prisunic as Art Director of the Home Department, where her motto was to "design beautiful things for nothing". Her wish of making art available to a larger public also became a reality through Prisunic as she organised with her husband editions of lithographs by famous artists sold for only 100 Francs (1,73 €). In 1968, she distinguished herself in the style agency Mafia until Didier Grumbach spotted her in 1971 and hired her to start a new company which was aimed at developing the textile industry: Créateurs & Industriels. Her intuition led her to reveal many talented designers such as Jean-Charles de Castelbajac, Issey Miyake, Ossie Clark, Claude Montana and Thierry Mugler. It is at that moment that she went into interior design as she converted the former SNCF premises into a showroom and offices for the company.
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Andrée Putman
Andrée Putman (23 December 1925 – 19 January 2013) was a French interior and product designer.
Andrée Christine Aynard was born into a wealthy family of bankers and notables from Lyon. Her paternal grandfather, Edouard Aynard, founded the Maynard & Sons Bank; her paternal grandmother, Rose de Montgolfier, was a descendant of the hot-air balloon inventors' family. Her father was a graduate from the prestigious Ecole Normale Supérieure who spoke seven languages but swore to a life of austerity and seclusion to protest against his own milieu; her mother, Louise Saint-René Taillandier, was a concert pianist who found comfort in the frivolity of "being a great artist without a stage."
Her formal artistic education first came, however, through music. Her mother took her and her sister to concerts and urged them to learn the piano. But she was later told that her hands were not suited to the piano and, as a consequence, she would never be a virtuoso. She then switched her focus to studying composition at the National Conservatory of Paris. At the age of nineteen, she received the First Harmony Prize of the Conservatory from Francis Poulenc himself. On that occasion, he told her that at least 10 more years of unremitting work and ascetic life would be necessary before she could—maybe—aspire to a career as a composer. Picturing herself living like a Carmelite nun at the Fontenay Abbey, she cut short the musical career she had undertaken as a tribute to her mother. Putman decided to satisfy her curiosity and creative instincts another way.
She was the mother of Olivia Putman and of Cyrille Putman.
At the age of 20 she had a serious bike accident, which she barely survived. Her characteristic posture stemmed from this event: she was a tall woman who stood straight and walked as if on a tightrope. Soon after the accident, she broke free from her initial career in music and from the illusion of safety her social environment offered her and decided to discover the world. One day, she emptied her bedroom and furnished it with just a hard iron bed, a chair and a Miró poster on the white walls. This early expression of her desire of independence led to a confrontation with her family who wondered "if she realises the sorrow she makes them feel?"
"What can one do when one did not go to school and is a musician who stopped playing music?", she asked her maternal grandmother, Madeleine Saint-René Taillandier. "Nothing except messenger," was the reply. Taking her grandmother's advice, Andrée started working as a messenger for Femina magazine. While taking care of all the dirty little jobs of the office, she observed with a sharp eye the social theatre which takes place during meetings. She worked for Elle and L'Oeil, a prestigious art magazine where the still-lives she imagined with objects of various styles and from different periods attracted attention. She identified what is sophisticated and innovative, widened her knowledge of designers... and walked by the Café de Flore every day. "We could see Antonin Artaud, Juliette Gréco, Giacometti, Sartre and Simone de Beauvoir… People who looked free and were emancipated from conventions."
These first jobs allowed Andrée to meet artists, characters more familiar to her than intellectuals. At the time, she was not confident enough to fully express herself. She therefore stayed in the background rather to put the talents of others in the limelight, something for which she showed great talent since she was raised in an artistically-rich environment. Personally knowing what it is to "be trapped into the beaten tracks", she was moved by "people whose work is not understood", "impressed by these artists who do not look for anything else but remaining in the depth of their sincerity, their risk", she only wished to help them and establish a connection between them and the rest of the world. In the late 1950s, Andrée Aynard married Jacques Putman, an art critic, collector and publisher. Together they associated with artists such as Pierre Alechinsky, Bram van Velde, Alberto Giacometti and Niki de Saint Phalle.
In 1958, Putman collaborated with the retail chain Prisunic as Art Director of the Home Department, where her motto was to "design beautiful things for nothing". Her wish of making art available to a larger public also became a reality through Prisunic as she organised with her husband editions of lithographs by famous artists sold for only 100 Francs (1,73 €). In 1968, she distinguished herself in the style agency Mafia until Didier Grumbach spotted her in 1971 and hired her to start a new company which was aimed at developing the textile industry: Créateurs & Industriels. Her intuition led her to reveal many talented designers such as Jean-Charles de Castelbajac, Issey Miyake, Ossie Clark, Claude Montana and Thierry Mugler. It is at that moment that she went into interior design as she converted the former SNCF premises into a showroom and offices for the company.
