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Arriva Max
Arriva Max was a premium brand used by various Arriva bus subsidiaries in the United Kingdom.
In September 2014, Arriva launched the Max brand for interurban express services. The first services were launched by Arriva North East, which is cited as the creator and home of the brand (alongside jointly managed Arriva Yorkshire), with routes X10 and X11 from Newcastle to Blyth using refurbished double-deck vehicles.
The brand was additionally rolled out by Arriva Buses Wales, Arriva Shires & Essex and Arriva Southern Counties, all of which have since discontinued the brand. Arriva North East and Arriva Yorkshire increased the number of Max branded routes within their regions. Most of the new routes were launched with Titan the Robot, to celebrate and create interest in each upgrade.
The Max brand has been scaled back significantly in recent years as part of the Arriva rebrand, however some routes were withdrawn or were upgraded with new standard or refurbished Arriva Sapphire buses.
In 2022, Arriva started to phase out the Max brand nationally, with the majority of buses being repainted into the standard Arriva livery or replaced with new buses.
As of July 2024, there were 8 Arriva Max routes.
Ariva Northumbria
Max branded vehicles had leather seats, free WiFi and a modified livery, some also include charging points (standard from early-2016), furthermore some buses also include air conditioning. Initially only refurbished vehicles were used with Arriva North East and Arriva Yorkshire opting for Wright Gemini 2 bodied VDL DB300s.
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Arriva Max AI simulator
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Arriva Max
Arriva Max was a premium brand used by various Arriva bus subsidiaries in the United Kingdom.
In September 2014, Arriva launched the Max brand for interurban express services. The first services were launched by Arriva North East, which is cited as the creator and home of the brand (alongside jointly managed Arriva Yorkshire), with routes X10 and X11 from Newcastle to Blyth using refurbished double-deck vehicles.
The brand was additionally rolled out by Arriva Buses Wales, Arriva Shires & Essex and Arriva Southern Counties, all of which have since discontinued the brand. Arriva North East and Arriva Yorkshire increased the number of Max branded routes within their regions. Most of the new routes were launched with Titan the Robot, to celebrate and create interest in each upgrade.
The Max brand has been scaled back significantly in recent years as part of the Arriva rebrand, however some routes were withdrawn or were upgraded with new standard or refurbished Arriva Sapphire buses.
In 2022, Arriva started to phase out the Max brand nationally, with the majority of buses being repainted into the standard Arriva livery or replaced with new buses.
As of July 2024, there were 8 Arriva Max routes.
Ariva Northumbria
Max branded vehicles had leather seats, free WiFi and a modified livery, some also include charging points (standard from early-2016), furthermore some buses also include air conditioning. Initially only refurbished vehicles were used with Arriva North East and Arriva Yorkshire opting for Wright Gemini 2 bodied VDL DB300s.