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Squawk Box Asia

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Squawk Box Asia

Squawk Box Asia (formerly Asia Squawk Box) is a television business news program on CNBC Asia, aired Monday through Friday from 7:00 a.m.-10:00 a.m. (Hong Kong/Singapore time). This programme also aires globally - on CNBC World in the United States at the respective time (8:00 p.m. - 11:00 p.m. Sunday through Thursday without daylight saving time, 7:00 p.m. - 10:00 p.m. with DST), and on CNBC Europe from 12:00 a.m.-3:00 a.m.

Squawk Box Asia covers the opening of the Asian markets and is co-anchored by Martin Soong in Singapore and Chery Kang in Hong Kong. There is occasionally a guest host who joins in on the second and third hour of the programme. Regular contributors include Emily Tan (Hong Kong), Samantha Vadas (Singapore) and Eunice Yoon (China). Interviews with other analysts and C-level executives are also an essential part of the show.

During the Christmas and new year period, the show is reduced in length, airing for two hours, and is the only live programme aired by CNBC Asia over this period.

Squawk Box Asia debuted as Asia Squawk Box in February 1998 at 8.00 Singapore time in February 1998 when CNBC Asia merged with Asia Business News and it was presented by former CNBC Asia Morning Call personalities Rico Hizon (now with BBC World) and Geoff Cutmore (the main presenter of the show's counterpart in Europe, Squawk Box Europe until 2023). Bernard Lo and Cecilia Zecha came in to eventually replace Cutmore and Hizon respectively. In October 1998, Asia Squawk Box was extended to 90 minutes and in late 1999, the show started at 7.30 SIN time. In April 2000, Asia Squawk Box moved to 7.00 SIN time. Christine Tan assumed anchoring duties in July 2000 and on 30 October 2000, the show was extended to two hours with the last half-hour being named Squawk Plus.

In July 2001, Asia Squawk Box aired for a full three hours like its US counterpart from 7 am to 10 am SIN time. Around this time, Steven Engel was added to the team as a stockwatcher. In late 2002, Bettina Chua took over as anchor as Christine Tan was reassigned to the evening hours. As a result of the cancellation of Asia Wake Up Call, ASB moved to the 6 to 9 am SIN time timeslot.

In April 2005, Martin Soong assumed the anchoring duties for the program after Chua's departure from the network.

Since 2006, the Asian version of Squawk Box has been guided editorially by Senior Producer Derrick McElheron, who also helped launch CNBC's Worldwide Exchange. As of 2006-10-30 (the same day the Asia network debuted a new graphics package similar to its US and European siblings), the show began using the titles in use by its US counterpart since late 2005, replacing the previous one that was used from 2004-2006.

On 2007-03-26, with McElheron at the helm, Asia Squawk Box was relaunched with a new live set, replacing the virtual set it had used since its creation, and a new co-presenter in Amanda Drury. On that day, the show started using the then-current US music package and returned to the 7 to 10am timeslot and being preceded to give way to a then-new programme, Squawk Australia.

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