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BBC Two

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BBC Two

BBC Two is a British free-to-air public broadcast television channel owned and operated by the BBC. It is the corporation's second flagship channel, and it covers a wide range of subject matter, incorporating genres such as comedy, drama and documentaries. BBC Two has a remit "to broadcast programmes of depth and substance" in contrast to the more mainstream and popular BBC One.

Like the BBC's other domestic TV and radio channels, it is funded by the television licence, and is therefore free of commercial advertising. It is a comparatively well-funded public-service channel, regularly attaining a much higher audience share than most public-service channels worldwide.

Originally styled BBC2, it was the third British television station to be launched (starting on 21 April 1964), and from 1 July 1967, Europe's first television channel to broadcast regularly in colour. It was envisaged as a home for less mainstream and more ambitious programming, and while this tendency has continued to date, most special-interest programmes of a kind previously broadcast on BBC Two, for example the BBC Proms, now tend to appear on BBC Four instead.

British television at the time of BBC2's launch consisted of two channels: the BBC Television Service and the ITV network made up of smaller regional companies. Both channels had existed in a state of competition since ITV's launch in 1955, and both had aimed for a populist approach in response. The 1962 Pilkington Report on the future of broadcasting noticed this, and that ITV lacked any culturally relevant programming. It therefore decided that Britain's third television station should be awarded to the BBC.

Prior to its launch, the new BBC2 was promoted on the BBC Television Service: the soon-to-be-renamed BBC1. The animated adverts featured the campaign mascots "Hullabaloo", a mother kangaroo, and "Custard", her joey.[citation needed] Prior to, and several years after, the channel's formal launch, the channel broadcast "Trade Test Transmissions", short films made externally by companies such as Shell and BP, which served to enable engineers to test reception, but became cult viewing.[citation needed]

The channel was scheduled to begin at 19:20 on 20 April 1964, showing an evening of light entertainment, starting with the comedy show The Alberts, a performance from Soviet comedian Arkady Raikin, and a production of Cole Porter's Kiss Me, Kate, culminating with a fireworks display. However, at around 18:45 a huge power failure, originating from a fire at Battersea Power Station, caused Television Centre, and indeed much of west London, to lose all power. BBC1 was able to continue broadcasting via its facilities at Alexandra Palace, but all attempts to show the scheduled programmes on the new channel failed. Associated-Rediffusion, the London weekday ITV franchise-holder, offered to transmit on the BBC's behalf, but their gesture was rejected. At 22:00 programming was officially postponed until the following morning. As the BBC's news centre at Alexandra Palace was unaffected, they did in fact broadcast brief bulletins on BBC2 that evening, beginning with an announcement by the newsreader Gerald Priestland at around 19:25. There was believed to be no recording made of this bulletin, but a videotape was discovered in early 2003.

By 11:00 on 21 April 1964, power had been restored to the studios and programming began, thus making Play School the first programme to be shown officially on the channel. The launch schedule, postponed from the night before, was then shown that evening, albeit with minor changes. In reference to the power cut, the transmission opened with a shot of a lit candle which was then sarcastically blown out by presenter Denis Tuohy.

To establish the new channel's identity and draw viewers to it, the BBC decided that a widely promoted, lavish series would be essential in its earliest days. The production chosen was The Forsyte Saga (1967), a no-expense-spared adaptation of the novels by John Galsworthy, featuring well-established actors Kenneth More and Eric Porter. Critically for the future of the fledgling channel, the BBC's gamble was hugely successful, with an average of six million viewers per episode: a feat made more prominent by the fact that only 9 million were able to receive the channel at the time.[citation needed] In 1974, BBC2's widely acclaimed singer-songwriter series, In Concert, was lauded by The Guardian as the only British music television program that "produced television ideas".

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