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List of Sanrio characters
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List of Sanrio characters
This is a list of characters from Sanrio, a Japanese company specialized in creating kawaii (cute) characters. Sanrio sells and licenses products branded with these characters and has created over 450 characters. Their most successful and best known character, Hello Kitty, was created in 1974. Most Sanrio characters are anthropomorphized animals while a few are humans or anthropomorphized objects.
Sanrio began creating characters to increase sales of its merchandise. Typical merchandise featuring the characters include clothing, accessories, toys and stationery. The characters subsequently appeared in media such as books, animation and video games. Beginning with Jewelpet in 2008, Sanrio started collaborating with Sega Toys in creating characters intended to become media franchises. Notable designers of Sanrio characters include Yuko Shimizu, original designer of Hello Kitty, Yuko Yamaguchi, lead designer for most of Hello Kitty's history and Miyuki Okumura, original designer of Cinnamoroll.
Sanrio hosts two theme parks in Japan featuring their characters, Sanrio Puroland in Tama, Tokyo, and Harmonyland in Hiji, Ōita, Kyūshū. Since 1986 Sanrio has held the annual Sanrio Character Ranking poll where fans can vote on their favorite characters. It began in the Strawberry Newspaper published by Sanrio in Japan, but now voting also takes place online.
Besides their own original characters listed here, Sanrio also owns the rights to the Mr. Men characters and Japanese licensing rights to the Peanuts characters. The characters listed here are shown with the year in which they first appeared.
Coro Chan (コロちゃん, Korochan) is the first original Sanrio character. Introduced in 1973, he is portrayed as a gentle and laid-back bear. Designed by Yuko Shimizu who is also the original designer of Hello Kitty. According to Sanrio's backstory, Coro Chan is a cousin of Hello Kitty's bear friend Thomas. His name comes from the croquettes on his cheeks, which he might eat when he gets hungry. Per official profiles, he lives in Windermere in England and his birthday is November 8.
Hello Kitty (ハローキティ, Harō Kiti) is the best-known of Sanrio's characters. She is depicted as a white cat with a red bow and no visible mouth. The original design for Hello Kitty was created by Yuko Shimizu in 1974. However, the lead designer in charge of creating new design themes for most of Hello Kitty's history, since 1980, has been Yuko Yamaguchi. The first Hello Kitty item, a vinyl coin purse, was introduced in 1975.
Official character profiles list Hello Kitty's full name as Kitty White (キティ・ホワイト, Kiti Howaito), born in the suburbs of London, England, on November 1. Her height is described as five apples and her weight as three apples. She is depicted as a bright and kind-hearted girl who is good at baking cookies and likes to play the piano. Hello Kitty is portrayed with a large family including her twin sister Mimmy, who wears a yellow bow, papa George and mama Mary.
Originally Hello Kitty was only marketed towards pre-teenage girls, but beginning in the 1990s, the brand found commercial success among teenage and adult consumers as well. The brand went into decline in Japan after the 1990s, but continued to grow in the international market. By 2010 the character was worth $5 billion a year and The New York Times called her a "global marketing phenomenon". By 2014, when Hello Kitty was 40 years old, she was worth about $8 billion a year.
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List of Sanrio characters
This is a list of characters from Sanrio, a Japanese company specialized in creating kawaii (cute) characters. Sanrio sells and licenses products branded with these characters and has created over 450 characters. Their most successful and best known character, Hello Kitty, was created in 1974. Most Sanrio characters are anthropomorphized animals while a few are humans or anthropomorphized objects.
Sanrio began creating characters to increase sales of its merchandise. Typical merchandise featuring the characters include clothing, accessories, toys and stationery. The characters subsequently appeared in media such as books, animation and video games. Beginning with Jewelpet in 2008, Sanrio started collaborating with Sega Toys in creating characters intended to become media franchises. Notable designers of Sanrio characters include Yuko Shimizu, original designer of Hello Kitty, Yuko Yamaguchi, lead designer for most of Hello Kitty's history and Miyuki Okumura, original designer of Cinnamoroll.
Sanrio hosts two theme parks in Japan featuring their characters, Sanrio Puroland in Tama, Tokyo, and Harmonyland in Hiji, Ōita, Kyūshū. Since 1986 Sanrio has held the annual Sanrio Character Ranking poll where fans can vote on their favorite characters. It began in the Strawberry Newspaper published by Sanrio in Japan, but now voting also takes place online.
Besides their own original characters listed here, Sanrio also owns the rights to the Mr. Men characters and Japanese licensing rights to the Peanuts characters. The characters listed here are shown with the year in which they first appeared.
Coro Chan (コロちゃん, Korochan) is the first original Sanrio character. Introduced in 1973, he is portrayed as a gentle and laid-back bear. Designed by Yuko Shimizu who is also the original designer of Hello Kitty. According to Sanrio's backstory, Coro Chan is a cousin of Hello Kitty's bear friend Thomas. His name comes from the croquettes on his cheeks, which he might eat when he gets hungry. Per official profiles, he lives in Windermere in England and his birthday is November 8.
Hello Kitty (ハローキティ, Harō Kiti) is the best-known of Sanrio's characters. She is depicted as a white cat with a red bow and no visible mouth. The original design for Hello Kitty was created by Yuko Shimizu in 1974. However, the lead designer in charge of creating new design themes for most of Hello Kitty's history, since 1980, has been Yuko Yamaguchi. The first Hello Kitty item, a vinyl coin purse, was introduced in 1975.
Official character profiles list Hello Kitty's full name as Kitty White (キティ・ホワイト, Kiti Howaito), born in the suburbs of London, England, on November 1. Her height is described as five apples and her weight as three apples. She is depicted as a bright and kind-hearted girl who is good at baking cookies and likes to play the piano. Hello Kitty is portrayed with a large family including her twin sister Mimmy, who wears a yellow bow, papa George and mama Mary.
Originally Hello Kitty was only marketed towards pre-teenage girls, but beginning in the 1990s, the brand found commercial success among teenage and adult consumers as well. The brand went into decline in Japan after the 1990s, but continued to grow in the international market. By 2010 the character was worth $5 billion a year and The New York Times called her a "global marketing phenomenon". By 2014, when Hello Kitty was 40 years old, she was worth about $8 billion a year.