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CKVR-DT

CKVR-DT (channel 3) is a television station in Barrie, Ontario, Canada, serving as the flagship station of the CTV2 system. It is owned and operated by Bell Media alongside Toronto-based CTV flagship CFTO-DT, channel 9 (although the two stations maintain separate operations); it is also sister to 24-hour regional news channel CP24. CKVR-DT's studios and transmitter are co-located at 33 Beacon Road in Barrie.

The station was founded by Ralph Snelgrove on September 28, 1955; Barrie was the smallest community in North America to have its own television station. CKVR was a longtime CBC affiliate, having been so for forty years from its inception. CHUM Limited acquired the station in 1969, becoming one of the first privately owned stations by the company. The station ended its affiliation with the CBC in 1995 and the station was rebranded as The New VR. During its short time as an independent station, CKVR's heavy intense news and other locally produced programming were modeled after its longstanding Citytv station in Toronto. CHUM later used CKVR-TV as the basis and flagship station of a television system, acquiring and establishing new stations under the NewNet name, which became more conventional after CHUM acquired the assets of Craig Media in 2004 while CKVR and the rest of the NewNet system was relaunched as A-Channel in 2005.

In July 2006, CTVglobemedia (then known as Bell Globemedia) announced its intent to acquire CHUM Limited, but was required to divest the Citytv stations due to conflicts with CTV stations it already owned in the same markets. CTV chose to keep the A-Channel stations including CKVR, as well as CKVR-TV's sister news channel CP24 and its other cable channels MuchMusic, but divested CITY-TV and its sister stations to Rogers Media. CKVR was rebranded thrice to A in 2008, followed by CTV Two in 2011 and again as CTV2 in 2018 and since its eventual acquisition by Bell, CKVR's programming became more conventional in nature.

Ralph Snelgrove, the owner of CKBB (now known as CIQB-FM) was awarded a television license in 1954 by the CBC Board of Governors to operate in Barrie. The station first signed on the air on September 28, 1955, and the callsign was derived from Snelgrove whose first initial and that of his wife, Valerie, form part of the station's callsign though it was originally to be called CKBB-TV after a radio station. It originally operated as a privately owned affiliate of CBC Television.

In 1969, the station was purchased by CHUM Limited, becoming one of the first television stations owned by the company.

On September 7, 1977, a private aircraft, owned by Falconbridge Nickel Mines Ltd., dropped altitude to 500 feet (150 m) in dense fog and struck CKVR's 1,000-foot (300 m) transmitter tower, killing all five people aboard the plane and destroying the tower and antenna. The station's 225-foot (69 m) auxiliary tower was also destroyed and there was some damage to the main studio building. The tower also supported the antennae for CHAY-FM (93.1 FM) and a rebroadcaster (on UHF channel 55) of Radio-Canada station CBLFT (channel 25) in Toronto, the studio/transmitter link of CKBB (950 AM, now on 101.1 FM), as well as paging and other communications systems. The CKVR antenna was an RCA six-bay turnstile. On the following morning, the CBC secured the use of a 400 feet (120 m) tower for CKVR. The first sections of the new temporary tower were lifted into place on September 10. On September 19, CKVR's antenna was hoisted into place on the new tower, along with those for CBLFT and CHAY-FM, with the transmission line also being put in place. After work on the tower was completed, tests were made to the transmitter's signal. At 8:35 p.m. that evening, the transmitter was turned on with a colour bar test pattern being broadcast. At 8:55 p.m., CKVR vice president and general manager Jack Mattenley went on the air in a live broadcast with a message of sympathy and words of gratitude to viewers. CKVR returned to the air at a reduced power of 40,000 watts until a new 1,000-foot (300 m) tower was built in 1978.

On May 31, 1985, an F4 tornado, one of the most powerful and devastating tornadoes in Canadian history, struck Barrie, just a short distance from CKVR's studio facility and transmitter tower (the twister was among several other ones that were spawned during a massive tornado outbreak that affected parts of Eastern Canada and the Eastern United States), killing 12 people, injuring 600 people and destroying many homes and businesses in Barrie. CKVR broadcast extensive coverage of the storm's aftermath for several days, and spent that summer helping the people of Barrie recover and rebuild. The station also held a day-long telethon in June of that year to raise funds for the tornado victims.

Once the CN Tower in Toronto was completed in 1976, atop which CBC flagship CBLT (channel 5) transmits from, the signal coverage areas of CKVR and CBLT overlapped considerably. CKVR management began to consider a different course for the station that took several years to become realized. By the late 1980s, programming outside of CBC and local news was mostly classic reruns such as I Love Lucy, Star Trek, The Addams Family and others, to the point where the station was often branded as CKVR Classic Television. Thanks to the acquisition of Toronto's CITY-TV by CHUM in 1979, CKVR was (technically) part of a twinstick, and Citytv programming began to air in limited timeslots.

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