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CaptainSparklez

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CaptainSparklez

Jordan Maron (born February 10, 1992), known online as CaptainSparklez, is an American YouTuber and Twitch streamer mainly known for his Minecraft videos. As of January 2026, his main YouTube channel has over 11.4 million subscribers.

In 2010, eighteen-year-old Maron created his first YouTube channel to upload Call of Duty gameplay videos. Later that year, he moved to a new channel named CaptainSparklez and started posting Minecraft videos soon after. Maron joined Justin.tv in 2011, where he live streamed a variety of games; he continued to stream on Twitch after the two platforms were merged. On YouTube, he began to develop a fanbase from his Minecraft-themed music videos and then-daily gameplay. He was also popular on Twitch to a lesser extent. At the end of 2011, Maron was successful enough to become a full-time YouTuber. CaptainSparklez reached one million subscribers in early 2012. Maron has been involved in other projects, including a mobile game company and an athleisure line. After thirteen years, Maron decided to stop uploading Minecraft gameplay content on his main channel in December 2023.

Maron is best known for the Minecraft-themed songs and song parodies he created in collaboration with vocalist TryHardNinja. Their animated music videos are the most viewed on his channel and, for a time in the early 2010s, were the most viewed Minecraft videos on YouTube: "Revenge", a parody of "DJ Got Us Fallin' in Love", received three Guinness World Records, including the one for the most watched Minecraft YouTube video.

Jordan Maron was born in Los Angeles on February 10, 1992. His parents, who were never married, separated when he was very young. His mother later married another man. Maron spent most of his time with his mother, with whom he moved to Santa Barbara when he was around four. Before university, Maron attended Santa Barbara Senior High School. Maron then went on to pursue higher education at the University of California, Santa Barbara as a chemical engineering major, but switched to computer science during his freshman year because he realized that video games could be a viable career. After the first quarter of his sophomore year, Maron decided that he was doing well enough on YouTube to drop out.

Inspired by gaming YouTubers, Maron asked his mother for a PC capture card for his eighteenth birthday. That month, in February 2010, he created his first YouTube channel, ProsDONTtalkSHIT, to upload Call of Duty videos and "show off" his scores. The channel was small and only earned around ten thousand views per video. Maron decided to find a less vulgar username in case it grew bigger, although he was not confident it would. On July 20, 2010, Maron created a new channel, which he named CaptainSparklez on a dare. He was introduced to Minecraft by another YouTuber named SeaNanners before it would see widespread success on the Internet the following year. Although Maron was skeptical, he decided to start making Minecraft videos; he posted his first gameplay video (Let's Play) of the game in August.

Despite promising his parents otherwise, Maron became more involved in making YouTube videos after he started university. He began livestreaming his gameplay on Justin.tv in 2011. The platform's gaming content was later migrated to Twitch, where he continued streaming. Maron started doing YouTube full-time in December after it became possible to monetize his videos. He developed a fanbase partly from his then daily Let's Plays, and, in April 2012, his channel reached one million subscribers. In September 2013, CaptainSparklez became the fifth solo gaming channel to pass one billion views. Maron signed to talent agency William Morris Endeavor (WME) in 2015. In 2016, Maron and four other YouTubers voiced their Minecraft avatars in the sixth episode of the spin-off game Minecraft: Story Mode.

Maron is best known for his Minecraft content on YouTube. His gameplay videos are the focus of his main YouTube channel, while he uses his Twitch livestreams to try out new games, where he has a smaller audience. He uploads other types of Minecraft content, such as music videos, as well as fitness content. Maron previously uploaded once or twice every day, scattering more highly produced videos between his gameplay content. He has created ten additional channels. In December 2023, Maron announced he was retiring from uploading Minecraft gameplay content on his main YouTube channel.

Maron is especially known for the Minecraft-themed songs he produced and uploaded to his channel. The Wall Street Journal dubbed him "the godfather of Minecraft song parodies" because of his status in the fandom. In the early 2010s, his animated music videos made up the most viewed Minecraft videos on YouTube, and the most viewed videos on his channel. While many of the songs were Minecraft-themed parodies of popular songs at the time, his team has also created original music. The animation is spearheaded by the pseudonymous Bootstrap Buckaroo, and the vocals by Igor Gordienko, who creates video game-based songs online as TryHardNinja. His songs are high-tempo synth and electronic music.

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