Cinderella is a Disney franchise that commenced in 1950 with the theatrical release of the 1950 film Cinderella. The franchise's protagonist is the titular character Cinderella, who was based on the character of the same name from the Cinderella fairy tale.

MCNG Marketing wrote "Cinderella alone is a brand that is easily worth hundreds of million of "bippity boppity" dollars." The blog Fragments said "Cinderella seems to be the main princess in the Disney Princess franchise–there are 108 items for Cinderella on DisneyStore.com ... Cinderella is the alpha-princess of the Disney Princess franchise, which seems a bit odd since she is from the second-oldest film that is included in the franchise."

The paper Saving Cinderella: From Disney to Cyborg Princess examines why Cinderella is such an enduring franchise:

For many little girls, Cinderella is synonymous with "Disney Princess" – that astronomically successful franchise in which eleven young ladies become Princess. Not only is she beautiful, but her transformation – from pauper to princess (albeit courtesy of a fairy godmother) – makes her ever so real: if Cinderella can make such a transformation, so might I. However, Cinderella’s transformation is not limited to this ‘becoming-princess’; her transition is also about growing up, and in this way, it is a narrative of feminine identity. It is about, in Cinderella’s case, taking on the identity of Princess, a particular version of femininity.

Cinderella is a 1950 American animated romantic musical fantasy film produced by Walt Disney and released by RKO Radio Pictures. Based on the fairy tale Cendrillon by Charles Perrault, it was released on February 15, 1950. The film was directed by Clyde Geronimi, Hamilton Luske and Wilfred Jackson. The songs were written by Mack David, Jerry Livingston, and Al Hoffman; they include "A Dream Is a Wish Your Heart Makes", "Bibbidi-Bobbidi-Boo", "So This Is Love", "The Work Song" and "Sing, Sweet Nightingale". In 2018, Cinderella was selected for preservation in the United States National Film Registry by the Library of Congress as being "culturally, historically, or aesthetically significant".

With a wicked stepmother and two jealous stepsisters who keep her enslaved and in rags, Cinderella stands no chance of attending the royal ball. When her fairy godmother appears and magically transforms her reality into a dream come true, Cinderella enchants the handsome Prince Charming at the ball, but must face the wrath of her enraged stepmother and sisters when the spell wears off at midnight.

Cinderella II: Dreams Come True is a 2002 American animated romantic musical fantasy film, the first direct-to-video sequel to the 1950 American romantic musical film Cinderella. It was released on February 26, 2002. It was followed by Cinderella III: A Twist in Time in 2007. It consists of three segments featuring Cinderella planning a party, Jaq the mouse being turned into a human and living as Cinderella's page boy, and one of Cinderella's brutal stepsisters (Anastasia, the redheaded one in a pink dress) reaching her redemption through falling in love with a young baker, a low-class man of whom Lady Tremaine and Drizella do not approve. Estimated to cost $5 million, Cinderella II: Dreams Come True was Walt Disney Pictures' top selling animated sequel that year, grossing approximately $120 million in direct-to-video sales. The film received negative reviews. This is the only film with opposite reception.

Cinderella prepares for her first royal ball and tries to help her stepsister find love.