Hubbry Logo
search button
Sign in
Cloudinary
Cloudinary
Comunity Hub
MainMain
History
arrow-down
starMore
arrow-down
Sign in
Sign in
bob

Bob

Have a question related to this hub?

bob

Alice

Got something to say related to this hub?
Share it here.

#general is a chat channel to discuss anything related to the hub.
Hubbry Logo
search button
Sign in
Cloudinary
Cloudinary
Community hub for the Wikipedia article
logoWikipedian hub
Cloudinary
Cloudinary
Main
Welcome to the community hub built on top of the Cloudinary Wikipedia article. Here, you can discuss, collect, and organize anything related to Cloudinary. The purpose of the hub is to connect people, fos...
Add your contribution
Media Collections
0
Timelines
0
Articles
0
Notes collections
0
Days in Chronicle
0
Cloudinary

Cloudinary is a SaaS company providing cloud media management services for websites and apps. The company is headquartered in San Jose, California with offices in Israel, England, Poland, and Singapore.

Key Information

History

[edit]

Cloudinary was founded in 2012 in Israel[2] by Itai Lahan (CEO), Tal Lev-Ami (CTO), and Nadav Soferman (CPO).[3] Cloudinary grew organically, building a profitable SaaS service, without venture capital funding.[4] In 2015, the company received a strategic investment from Bessemer Venture Partners (BVP),[5] which was BVP's 100th investment in cloud companies.[6]

In 2014, Cloudinary announced fully integrated image processing add-ons leveraging technologies by Imagga, URL2PNG, Aspose, WebPurify and others.[7] In 2015, Cloudinary opened its U.S. headquarters in Palo Alto, California, and added video management to its services.[8] In 2019, the company moved to Santa Clara, California, and launched tools for responsive image breakpoint generation.[9]

In 2019, Cloudinary' collaborated with researchers at Google to create the image format JPEG XL, which improves image compression and rendering.[10][11][12] On 7 April 2020, Cloudinary launched a WordPress plug-in for picture and video processing and became a WordPress VIP Platform Partner.[13] In 2021, Cloudinary introduced Cloudinary Labs, a division focused on developing new technologies in visual media. Initial projects from the lab include MediaFlows, a tool for scalable media workflows, and Media Inspector and ServiceWorker, which focus on improving media asset performance and integration.[14]

As of 2022, the company manages more than 50 billion assets for almost 10,000 customers worldwide. Customers include brands such as NBC, Grubhub, Bombas, Peloton, and Petco.[15] In August 2021, Cloudinary joined the MACH Alliance, a non-profit advocacy group calling for openness in technology ecosystems.[16] The company moved into its current San Jose headquarters in 2024.[17]

References

[edit]
  1. ^ "In an office market riddled with vacancies, this tech company still struggled to find the right space". Silicon Valley Business Journal. October 15, 2024. Retrieved August 24, 2025.
  2. ^ Team, Editorial (2022-02-15). "Digital media startup Cloudinary nets $100M, cements $2B unicorn valuation under 10 years — TFN". Tech Funding News. Retrieved 2025-09-05.
  3. ^ "2 Million". Cloudinary. Retrieved 2024-08-30.
  4. ^ "Bootstrapping a SaaS for Developers with Itai Lahan". softwareengineeringdaily.com. Software engineering daily. 30 March 2016.
  5. ^ "Cloudinary Raises Funding from Bessemer Venture Partners". www.finsmes.com. FINSMES. 20 December 2015.
  6. ^ Fisher, Adam (16 December 2015). "20 Years of Betting Big on the Cloud: Cloudinary is Bessemer's 100th Cloud Investment". www.bvp.com. Bessemer Venture Partners. Archived from the original on 16 August 2016. Retrieved 13 July 2016.
  7. ^ "Cloudinary Expands One-Stop Shop for Cloud-Based Image Management; Announces New Image Processing Add-Ons". www.businesswire.com. Business Wire. 5 March 2014.
  8. ^ Dove, Jackie (5 May 2015). "Cloudinary adds video to its roster of services". thenextweb.com. The Next Web.
  9. ^ Soferman, Nadav (26 January 2016). "Responsive Image Breakpoints Generator, A New Open Source Tool". www.smashingmagazine.com. Smashing Magazine.
  10. ^ "Cloudinary Uses AI to Further Improve Image Quality Online, Announces JPEG XL Support for Apple Ecosystem". New-TechEurope. 2023-11-19. Retrieved 2024-10-04.
  11. ^ "Cloudinary acquisition signals the growth of video in digital engagement". diginomica.com. 2022-01-17. Retrieved 2024-08-15.
  12. ^ Schneider, Jaron (2024-10-02). "JPEG XL: What It Is And Why You Should Care". PetaPixel. Retrieved 2024-10-04.
  13. ^ "Cloudinary Launches Enhanced WordPress Plugin, Named a WordPress VIP Technology Partner". businesswire. 7 April 2020. Archived from the original on 2020-04-10. Retrieved 24 August 2020.
  14. ^ Desk, AIT News (2021-07-13). "Cloudinary Labs Launches to Fuel Innovation and the Future of Visual Media". AiThority. Retrieved 2024-11-01. {{cite web}}: |last= has generic name (help)
  15. ^ "Unicorn Cloudinary cuts 8% of workforce". ctech. 2022-11-14. Retrieved 2024-08-15.
  16. ^ "Press Release: Cloudinary Joins the MACH Alliance | MACH Alliance". machalliance.org. Retrieved 2024-09-11.
  17. ^ Fonstein, Clare A. "In an office market riddled with vacancies, this tech company still struggled to find the right space". www.bizjournals.com. Retrieved 2025-09-05.
Hub tags