David G. Bradley
David G. Bradley
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David G. Bradley

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David G. Bradley

David G. Bradley (born March 6, 1953) is an American businessman and publisher, a partner in The Atlantic and Atlantic Media, and the owner of the National Journal Group. Before his career as a publisher, Bradley founded the Advisory Board Company and Corporate Executive Board, two consulting companies based in Washington, D.C.

Bradley was born in Washington, D.C., and attended the Sidwell Friends School. His parents were devout Christian Scientists. As a youth he rode horses at Meadowbrook Stables, where he also worked as a groom, mucking out pony stalls. David was also a Comanchero at Sky Valley Ranch for Boys in Buena Vista, Colorado. He graduated from Swarthmore College and briefly interned in the White House during the presidency of Richard Nixon. He received a Master of Business Administration from Harvard Business School and was also a Fulbright Scholar in the Philippines. Bradley earned a J.D. from Georgetown University Law Center in 1983.

Bradley is brother to Barbara Bradley Hagerty, author and NPR religion correspondent.

In 1979, at the age of 26, Bradley founded the Research Council of Washington, later renamed The Advisory Board Company. The initial purpose of the company was to do research on any question for any industry. In 1983, his company had begun advising other firms in the financial services industry. In 1986, the company began doing special research for the health care industry, which eventually became the company's main focus.

In 1997, the financial services and corporate practice of the Advisory Board was spun off as the Corporate Executive Board.

Both companies became publicly traded, with the Advisory Board on NASDAQ and CEB on NYSE, and later acquired by Optum and Gartner, respectively. Bradley reportedly earned more than $300 million from their sale.

In 1997, Bradley made his first acquisition as a publisher, purchasing the National Journal. He hired Michael Kelly, a well-known journalist who had just been fired from The New Republic after frequently clashing with owner Martin Peretz. Kelly was known for his controversial criticisms of Al Gore and Bill Clinton, but he got along well with Bradley.

In 1999, Bradley purchased The Atlantic from publisher and real estate tycoon Mort Zuckerman for $10 million. Bradley replaced editor William Whitworth with Kelly. Bradley's strategy to improve the business model of The Atlantic, which had lost money for years, was to focus on improving editorial quality. Bradley doubled the newsroom budget of The Atlantic, allowing the magazine to embark on a hiring spree, offering contracts to 25 new writers. Kelly's first hire was to bring back James Fallows, one of the magazine's best-known journalists, who had been hired away in 1996. After vowing not to move The Atlantic from its home in Boston, Bradley moved its offices in 2005 to Washington, where his other enterprises are headquartered. This drew the resignations of several prominent members of The Atlantic, including editor Cullen Murphy, who later rejoined The Atlantic.

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