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Electronic (band)

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Electronic (band)

Electronic were an English alternative dance supergroup formed by singer/guitarist Bernard Sumner (of New Order) and guitarist Johnny Marr (of the Smiths). They co-wrote the majority of their output between 1989 and 1998, collaborating with Neil Tennant and Chris Lowe of the Pet Shop Boys on three tracks in their early years, and former Kraftwerk member Karl Bartos on nine songs in 1995.

The two first met in 1984 when the Smiths guitarist contributed to a Quando Quango track that Sumner was producing. Later in 1988, Sumner was frustrated because his New Order bandmates were not receptive to his desire to add synth programming to their music. He decided to produce a solo album but found that he did not enjoy working alone, so he called Marr for help.

Inspired by contemporary dance music like Italo house and acts such as Technotronic, their initial concept was to release white label records on Factory and remain an anonymous entity, in contrast to their considerable reputations with The Smiths and New Order. The track "Lucky Bag" and the name Electronic itself are two of the vestiges of this initial approach.

The fruits of this union became "Getting Away with It", Electronic's debut single which was released in December 1989 and sold around 350,000 copies. The drums on this record were played by ABC's David Palmer and the string arrangement was written by Anne Dudley. It was a Top 40 hit in America the following spring and they toured in support for Depeche Mode in August 1990. After this success, Sumner and Marr took a more commercial direction, blending synthesizers, guitars and analogue technology while retaining the template of contemporary alternative rock.

After a year of intensive recording (and 18 months after "Getting Away with It"), the debut album Electronic was released to critical acclaim and domestic commercial success, featuring the Top 10 single "Get the Message" and another Top 40 single, "Feel Every Beat". The album sold over a million copies worldwide.

Along with its fusion of rock and pop, Electronic continued their interest in dance music by inviting DJs to remix their singles and album tracks; this was a trend that continued throughout their career. Prominent acts that worked on Electronic songs around this period include Danny Rampling, DNA, Dave Shaw and Quando Quango founder and Haçienda DJ Mike Pickering.

After the first album was released and promoted, Marr and Sumner recorded albums with the The and New Order respectively, regrouping with Neil Tennant in 1992 to record their fourth and highest-charting single "Disappointed".

Electronic was resumed when these activities ended, and work began on the second album in late 1994. The core duo was joined by Karl Bartos, ex-percussionist and songwriter with Kraftwerk.

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