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Armani
Giorgio Armani S.p.A. (Italian: [ˈdʒordʒo arˈmaːni]), commonly known as Armani, is an Italian luxury fashion house founded in Milan by Giorgio Armani which designs, manufactures, distributes and retails haute couture, ready-to-wear, leather goods, shoes, accessories, and home interiors. Among others, Armani licenses its name and branding to Luxottica for eyewear and L'Oréal for fragrances and cosmetics. As of 2017, t is considered Italy's second-largest fashion group behindPrada.
In addition to the couture line Armani Privé, Giorgio Armani and Emporio Armani are the company's ready-to-wear lines that show at Milan Fashion Week. Selling at lower prices are Armani Collezioni, Armani Exchange and Armani Jeans.
Armani and his partner, architect Sergio Galeotti, founded Giorgio Armani SpA in 1975, reportedly on money from the sale of Armani's Volkswagen Beetle car for $700.
In 1978, Armani signed a license with Gruppo Finanziario Tessile (GFT). In 1991, Armani entered into a manufacturing and distribution license with Simint, when the company launched A|X Armani Exchange. By 1993, the Armani name was represented by 23 licensees and two large joint ventures in Japan.
By the 1990s, the company's strategy was to cancel licenses and take production in-house in a bid to exert more control over quality and distribution. Manufacturing arrangements later brought back in-house include the acquisition of Antinea (1990), Simint (1996) and Intai (1998). In 2000, after buying factories from GFT, Armani formed a joint venture with Zegna for the production and distribution of the Collezioni men's collection. Armani also increased to 85 percent of its share in the joint venture in Japan with Itochu.
In 2001, Armani commissioned architect Tadao Ando to transform an old Nestlé chocolate factory in Milan's Savona/Tortona area into the company's headquarters.
Also in the early 2000s, Armani opened five megastores designed by Massimiliano and Doriana Fuksas, starting with the opening of the Armani/Manzoni store in Milan in 2000, which carries all of the company's brands. Other such venues are in Hong Kong (Armani/Chater House, opened in 2002), Munich (Armani/Fünf Höfe, opened in 2003), Tokyo (Armani/Ginza Tower, opened in 2007) and New York City (Armani/Fifth Avenue, opened in 2009).
In 2002, Armani announced a new joint venture with the shoe manufacturer I Guardi, as part of a strategy of bringing manufacturing under its control. Beginning in 2007, the company teamed up with Samsung to develop a line of high-end electronic goods.
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Armani
Giorgio Armani S.p.A. (Italian: [ˈdʒordʒo arˈmaːni]), commonly known as Armani, is an Italian luxury fashion house founded in Milan by Giorgio Armani which designs, manufactures, distributes and retails haute couture, ready-to-wear, leather goods, shoes, accessories, and home interiors. Among others, Armani licenses its name and branding to Luxottica for eyewear and L'Oréal for fragrances and cosmetics. As of 2017, t is considered Italy's second-largest fashion group behindPrada.
In addition to the couture line Armani Privé, Giorgio Armani and Emporio Armani are the company's ready-to-wear lines that show at Milan Fashion Week. Selling at lower prices are Armani Collezioni, Armani Exchange and Armani Jeans.
Armani and his partner, architect Sergio Galeotti, founded Giorgio Armani SpA in 1975, reportedly on money from the sale of Armani's Volkswagen Beetle car for $700.
In 1978, Armani signed a license with Gruppo Finanziario Tessile (GFT). In 1991, Armani entered into a manufacturing and distribution license with Simint, when the company launched A|X Armani Exchange. By 1993, the Armani name was represented by 23 licensees and two large joint ventures in Japan.
By the 1990s, the company's strategy was to cancel licenses and take production in-house in a bid to exert more control over quality and distribution. Manufacturing arrangements later brought back in-house include the acquisition of Antinea (1990), Simint (1996) and Intai (1998). In 2000, after buying factories from GFT, Armani formed a joint venture with Zegna for the production and distribution of the Collezioni men's collection. Armani also increased to 85 percent of its share in the joint venture in Japan with Itochu.
In 2001, Armani commissioned architect Tadao Ando to transform an old Nestlé chocolate factory in Milan's Savona/Tortona area into the company's headquarters.
Also in the early 2000s, Armani opened five megastores designed by Massimiliano and Doriana Fuksas, starting with the opening of the Armani/Manzoni store in Milan in 2000, which carries all of the company's brands. Other such venues are in Hong Kong (Armani/Chater House, opened in 2002), Munich (Armani/Fünf Höfe, opened in 2003), Tokyo (Armani/Ginza Tower, opened in 2007) and New York City (Armani/Fifth Avenue, opened in 2009).
In 2002, Armani announced a new joint venture with the shoe manufacturer I Guardi, as part of a strategy of bringing manufacturing under its control. Beginning in 2007, the company teamed up with Samsung to develop a line of high-end electronic goods.
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