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Enterprise Holdings

Enterprise Holdings, Inc. (doing business as Enterprise Mobility) is an American private holding company headquartered in Clayton, Missouri, in Greater St. Louis. It is the parent company of car rental agencies Enterprise Rent-A-Car, National Car Rental, Alamo Rent a Car and also operates several other transportation services including commercial fleet management, used car sales (through its Enterprise Car Sales dealers), carsharing, and commercial truck rental operations.

It is one of the three big rental car holding companies in the United States, holding a 40% market share, placing it first, ahead of Hertz Global Holdings and Avis Budget Group.

Established in 1957 as Executive Leasing Company, the company was renamed Enterprise in 1969 in memory of the World War II ship USS Enterprise (CV-6) on which the founder Jack C. Taylor served. Jack Taylor's founding philosophy, which has shaped the company's business policy, has been stated as "Take care of your customers and employees first, and profits will follow."

Enterprise Rent-A-Car was established in St. Louis, Missouri, and the company still has its headquarters in the area and remains managed by the Taylor family. It is the largest privately owned company in the St. Louis area and one of its largest employers.

The holding company was formed on August 3, 2009, as a result of Enterprise Rent-A-Car's 2007 acquisition of Vanguard Automotive Group, the former parent company of National and Alamo. The resulting company was 21st on the 2008 Forbes list of "Largest Private Companies in America". Enterprise Holdings was 9th on the 2021 Forbes list of "Largest Private Companies in America".

As of 2010, Enterprise ranked as the largest car rental company in North America, and was the only investment-grade company in the car rental industry. Further, it was part of the largest global car rental network through its alliance with Europcar. The success of Enterprise can in part be attributed to its major focus on customer service.

As of 2010, the company's chairman and CEO was Andrew Taylor, son of the founder Jack Taylor.

On June 4, 2013, it was announced that Pamela Nicholson would assume the role of chief executive officer. Nicholson was not only the first female CEO in the company's history, but also the first who was not a member of the Taylor family of St. Louis. Her predecessor, Andrew "Andy" Taylor, has continued to stay involved with company activities since then as Executive Chairman. In October 2019, the company announced Nicholson would retire by the end of the year. Two months later, Enterprise said Chrissy Taylor, then the company's president and chief operating officer, would be promoted to CEO, effective January 2020. Taylor is only the fourth CEO in the company's more than 60-year history and the third generation of Taylor family CEO leadership, preceded by her father Andy Taylor and grandfather Jack Taylor. She also retained her current title of president.

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