Fitch Lovell was a British food manufacturing, transportation, distribution and retail conglomerate with origins dating back to 1784. The company was purchased by Booker Group in 1990 for £279.7 million and during 1991 the business was merged into its parent.

Fitch & Co started out in 1784, when James Fitch (1762–1818) opened a cheesemaking business in Leadenhall, London near to St Katherine Cree church, which since 1965 has hosted the Fitch Gardens (paid for by Fitch Lovell).

During the 19th century Fitch & Son grew from being a cheesemaker to become a producer and provider of many food products, from cheese to bacon. In 1839 it had premises in 66 Bishopgate, 83 Leadenhall and 98 Union Street, London, while in 1846 it had further premises in 33 New Gloucester Street in Hoxton, 9 Coalville Terrace in Chelsea and 11 High Street, Newington Butts. It held several Royal Warrants, had expanded to provide livestock auctioning and by 1878 was providing dairy products nationwide.

The company was incorporated as Fitch & Son Ltd in 1908, the same year that one of the families most famous members was born, the philanthropist Marc Fitch. In 1909 a fraud case was brought involving Fitch & Son at the Old Bailey. A former member of staff, Frederick Crocker, who had been dismissed by Edwin & Stanley Finch for reputedly using company funds to do his own business deals, was found guilty of purchasing lard from the Morris Beef Company using Fitch & Son paperwork and selling the goods on.

During the 1940s and 50s, the company grew further into different areas of the food industry. In 1941 it purchased Hales Home Bakery (Clevedon) Ltd from its owner Frank Hale. This was followed up by purchasing Far Famed Cake Company in 1950 from Meridith & Drew and the John Trent company in 1962, merging them to form Hales Trent Cakes in 1962.

It also expanded into the butchery market, first buying Keevil and Keevil, a Smithfield meat seller, before buying the Layton & Burkett group in 1950, and expanding the business by purchasing several other London butcher chains. Fitch & Co merged with Lovell & Christmas Ltd, Europe's most important dairy company in 1958 to form Fitch Lovell. By 1958 it had 49 butcher shops, and had purchased the West Butchers chain. This was in turn merged with the Gunner chain to form West Gunner (incorporated 1 June 1962) and had 250 shops.

In 1963, Fitch Lovell merged its purchased grocery store businesses of Green & Dyson (which had 147 shops), World Stores (which had 212 stores), Walkers and Hale & Partners to form its own supermarket chain, Key Markets (later part of Somerfield), as they saw this as the future of food retailing, opening many stores in the south and east of England. They expanded the business by buying up several rivals. In 1965 they bought Barrow Stores (based in Birmingham), which had been started by John Cadbury in 1824, and was merged into Key Markets in 1966. In 1972, they purchased the David Greig chain, which included the former Wrenson business.

During the 1970s the business expanded by purchasing Huttons & Co Ltd, a ship chandlers, food warehousing and transportation company, and building more Key Market stores. Hales Trent Cakes were sold in 1974 to J. Lyons and Co. In 1975 Fitch Lovell purchased the pastry firm Jus-Rol. The company expanded its product manufacturing by entering the burgeoning margarine market, in partnership with American firm Standard Brands.