Gail's
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Gail's

Gail's (styled "GAIL's") is a British bakery and coffee shop chain headquartered in London, England.

The bakery opened its first shop on Hampstead High Street in 2005 and its 100th in East Sheen in 2022.[better source needed]

In 2021, all Gail's branches were within a 55-mile (90-kilometre) radius of its central bakery and kitchen in Hendon. It subsequently expanded to Altrincham, Chester, Didsbury, Knutsford, Manchester, and Wilmslow.

In 2021, Bain Capital, an American private investment firm based in Boston, Massachusetts, acquired a majority stake in Gail's from Risk Capital Partners, valuing Gail's at £200 million, with Luke Johnson retaining a 15% stake.

In March 2025, it was reported that there were 170 outlets, with a further 40 planned to open that year.

Gail's has launched various initiatives to reduce food waste, such as selling a sourdough loaf made partially from leftover bread. It partnered with Neighbourly to distribute surplus food in 2023.

In August 2024, some customers criticised Gail's for selling their leftover "twice-baked" chocolate and almond croissants and indeed their almond croissants for £1 more than their fresh counterparts. The day-old pastries are "soaked in demerara syrup and topped with [their] homemade frangipane spread, alongside crunchy almonds." Gail's market their twice-baked pastries as part of their "Waste Not" range, with the objective being to combat food waste. Another customer stated that it is "standard" for how almond croissants are made.

In August 2024, residents of Walthamstow Village petitioned to "prevent Gail’s from establishing a store on [its] high street." The village is known for its antiques shop, its tapas deli, and its independent cafés. The petition originator said the brand brought "a risk of overshadowing our much-loved local stores" and that the residents should "together safeguard the soul of our beloved neighbourhood."

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