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Hard out Here

"Hard out Here" is a song by English singer Lily Allen, released on 17 November 2013 as the lead single from her third studio album, Sheezus (2014). Allen co-wrote the song with its producer, Greg Kurstin. Musically, "Hard out Here" is a synth-pop song with lyrics revolving around "body image pressures and misogyny in the entertainment industry".

"Hard out Here" was critically acclaimed; many critics praised its lyrical content and praised Allen's take on the industry, dubbing the song a "feminist anthem through and through". According to The Wire, the title is a "thinly veiled reference" to Three 6 Mafia's Academy Award-winning 2005 song "It's Hard out Here for a Pimp". The song topped the Austrian chart and reached the top 10 in the United Kingdom, Germany and Switzerland.

To promote the song, Allen performed at YoYos pod in London. The music video for the song was directed by Christopher Sweeney and premiered on Allen's website on 12 November 2013. The video depicts Allen receiving liposuction and twerking. The video received positive reviews from most critics, but also sparked minor controversy over the ethnicity of the backing dancers.

Allen released her second album It's Not Me, It's You in 2009, which saw a genre shift to synth-pop, rather than the ska and reggae influences used in her debut album, Alright, Still (2006). The album debuted at number one on the UK Albums Chart and the Australian Albums Chart and was well received by critics, noting the singer's musical evolution and maturity. It spawned the hit singles "The Fear" and "Fuck You", popular mostly in Europe. Allen and Amy Winehouse were credited with starting a process that led to the media-proclaimed "year of the women" in 2009 that has seen five female artists making music of "experimentalism and fearlessness" nominated for the Mercury Prize.

In 2009, Allen announced that she would be taking a hiatus from musical activities. The following year, she opened a fashion rental shop named Lucy in Disguise with her sister Sarah, followed by the 2011 launching of her own record label.

In 2013, Allen revealed that she had begun working on her third studio album Sheezus. On 20 June 2012, Allen tweeted that she was in the studio working with Greg Kurstin on new music. She changed her professional name from Lily Allen to Lily Rose Cooper. In August 2013 she changed her professional name back to Lily Allen and tweeted new music would be arriving "soon".

"Hard out Here" was written by Allen and Greg Kurstin, with production handled by the latter. Lasting for three minutes and twenty two seconds, musically "Hard out Here" is a "typically outspoken, sweary" synth-pop song. Lyrically, it speaks about "body image pressures and misogyny in the entertainment industry". The song's verses introduce the concept of the song: "You should probably lose some weight 'cause we can't see your bones/ You should probably fix your face or you'll end up on your own." The overall message of the song, as well as several individual lyrics, have been interpreted as a response to Robin Thicke's "Blurred Lines", as well as Thicke and Miley Cyrus's performance at the 2013 MTV Video Music Awards and Cyrus's music video "We Can't Stop". However, Allen has said with regard to people's description of "Hard out Here" as a "We Can't Stop" parody that "I never went on record saying the video was a direct pop at her—it wasn't."

"Hard out Here" received critical acclaim upon release. Rolling Stone praised the song calling it a "feminist anthem through and through" and praised the subjects in which Allen tackles including "tired gender roles and expectations to double standards regarding sex and appearance for men and women". Lewis Corner of Digital Spy rated the song four out of five stars, calling it "a welcome return to music for Lily Allen" and stating, "Ever the ambassador for a social critique, [Allen] wasn't going to let 2013 end without having her say on the current objectification of women in pop—and that includes poking fun at that twerking malarky." The Wire viewed the song's title as a "thinly veiled reference" to Three 6 Mafia's Academy Award-winning 2005 song "It's Hard out Here for a Pimp".

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