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Jason Rubin
Jason Rubin (born 1970) is an American video game director, writer, and comic book creator. He is best known for the Crash Bandicoot and Jak and Daxter series of games which were produced by Naughty Dog, the game development studio he co-founded with partner and childhood friend Andy Gavin in 1986. He was the president of THQ before its closure due to bankruptcy on January 23, 2013. Rubin is the vice president of Metaverse Content at Meta Platforms.
Rubin and Andy Gavin formed Naughty Dog in 1984. Later that year, they published their first game together — a budgetware title called Ski Crazed. In 1989, Rubin and Gavin sold their first game to Electronic Arts: a role-playing game called Keef the Thief. He took a brief hiatus from school and game design to move to Los Angeles and attempt a career as a screenwriter, but after little success, he returned to school and game design.
While Gavin was an undergraduate in Haverford College and Rubin was attending the University of Michigan, they collaborated with each other on their next title: a role-playing game called Rings of Power. The game began as a PC title, but during meetings at Electronic Arts Gavin spotted a reverse engineered Sega Genesis, pitched a slightly modified version of the title to Trip Hawkins, and the title became the duo's first console game. Rings of Power still has a cult following today.
After much persuasion from Hawkins, Rubin and Gavin took a leap of faith and started designing Way of the Warrior, which was heavily inspired by Mortal Kombat, for the 3DO console. They demoed the game at CES and received interest from Skip Paul, former chairman of Atari's Coin-Op division and then head of the new Universal Interactive Studios. Skip signed the pair to a three title development deal at Universal, moving them out to the Universal Studios lot and introducing them to Mark Cerny, who worked with the pair on the design of their next title, which was a "Donkey Kong Country-inspired" 3D platformer called Crash Bandicoot.
Crash Bandicoot turned out to be an enormous success, and Sony used the main character as their unofficial PlayStation mascot for several years. Due to the impressive visuals which the developer was able to achieve from the PlayStation console, the game served as a quality benchmark that all other game developers aimed to match, and the series spawned three sequels by Naughty Dog selling over 26 million units.[citation needed] The series continues with other development teams, having sold more than 40 million units worldwide.[citation needed]
After their success with Crash Bandicoot, Rubin and Gavin began working on Jak and Daxter, a franchise that sold 9 million units through the various Naughty Dog incarnations.[citation needed] The series continued with other developers and as of 2017 had sold 15 million copies sold worldwide. Before Jak and Daxter's release, Sony purchased Naughty Dog, which became a wholly owned subsidiary of Sony Computer Entertainment America in 2001. As a result, Jak and Daxter: The Precursor Legacy was developed exclusively for the PlayStation 2.
In their 18 years running Naughty Dog, they created fourteen original games including Math Jam (1985), Ski Crazed (1986), Dream Zone (1987), Keef the Thief (1989), Rings of Power (1991), Way of the Warrior (1994), Crash Bandicoot (1996), Crash Bandicoot 2: Cortex Strikes Back (1997), Crash Bandicoot: Warped (1998), Crash Team Racing (1999), Jak and Daxter: The Precursor Legacy (2001), Jak II (2003), Jak 3 (2004) and Jak X: Combat Racing (2005). Together these games have sold over 35 million units and generated over $1 billion in revenue.
Just days after making a controversial speech at 2004's D.I.C.E. Summit that criticized publishers for not recognizing and promoting talent responsible for creating games, Rubin publicly announced his departure from Naughty Dog.
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Jason Rubin
Jason Rubin (born 1970) is an American video game director, writer, and comic book creator. He is best known for the Crash Bandicoot and Jak and Daxter series of games which were produced by Naughty Dog, the game development studio he co-founded with partner and childhood friend Andy Gavin in 1986. He was the president of THQ before its closure due to bankruptcy on January 23, 2013. Rubin is the vice president of Metaverse Content at Meta Platforms.
Rubin and Andy Gavin formed Naughty Dog in 1984. Later that year, they published their first game together — a budgetware title called Ski Crazed. In 1989, Rubin and Gavin sold their first game to Electronic Arts: a role-playing game called Keef the Thief. He took a brief hiatus from school and game design to move to Los Angeles and attempt a career as a screenwriter, but after little success, he returned to school and game design.
While Gavin was an undergraduate in Haverford College and Rubin was attending the University of Michigan, they collaborated with each other on their next title: a role-playing game called Rings of Power. The game began as a PC title, but during meetings at Electronic Arts Gavin spotted a reverse engineered Sega Genesis, pitched a slightly modified version of the title to Trip Hawkins, and the title became the duo's first console game. Rings of Power still has a cult following today.
After much persuasion from Hawkins, Rubin and Gavin took a leap of faith and started designing Way of the Warrior, which was heavily inspired by Mortal Kombat, for the 3DO console. They demoed the game at CES and received interest from Skip Paul, former chairman of Atari's Coin-Op division and then head of the new Universal Interactive Studios. Skip signed the pair to a three title development deal at Universal, moving them out to the Universal Studios lot and introducing them to Mark Cerny, who worked with the pair on the design of their next title, which was a "Donkey Kong Country-inspired" 3D platformer called Crash Bandicoot.
Crash Bandicoot turned out to be an enormous success, and Sony used the main character as their unofficial PlayStation mascot for several years. Due to the impressive visuals which the developer was able to achieve from the PlayStation console, the game served as a quality benchmark that all other game developers aimed to match, and the series spawned three sequels by Naughty Dog selling over 26 million units.[citation needed] The series continues with other development teams, having sold more than 40 million units worldwide.[citation needed]
After their success with Crash Bandicoot, Rubin and Gavin began working on Jak and Daxter, a franchise that sold 9 million units through the various Naughty Dog incarnations.[citation needed] The series continued with other developers and as of 2017 had sold 15 million copies sold worldwide. Before Jak and Daxter's release, Sony purchased Naughty Dog, which became a wholly owned subsidiary of Sony Computer Entertainment America in 2001. As a result, Jak and Daxter: The Precursor Legacy was developed exclusively for the PlayStation 2.
In their 18 years running Naughty Dog, they created fourteen original games including Math Jam (1985), Ski Crazed (1986), Dream Zone (1987), Keef the Thief (1989), Rings of Power (1991), Way of the Warrior (1994), Crash Bandicoot (1996), Crash Bandicoot 2: Cortex Strikes Back (1997), Crash Bandicoot: Warped (1998), Crash Team Racing (1999), Jak and Daxter: The Precursor Legacy (2001), Jak II (2003), Jak 3 (2004) and Jak X: Combat Racing (2005). Together these games have sold over 35 million units and generated over $1 billion in revenue.
Just days after making a controversial speech at 2004's D.I.C.E. Summit that criticized publishers for not recognizing and promoting talent responsible for creating games, Rubin publicly announced his departure from Naughty Dog.