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Jay Frye
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Jay Frye
Jay Frye (born February 18, 1965) is an American motorsports executive currently serving as the president of Rahal Letterman Lanigan Racing. He formerly served as the president of IndyCar until early 2025. Frye previously was Team Director for two NASCAR teams, MB2 Motorsports and Red Bull Racing Team.
Frye was born in Rock Island, Illinois to parents Jerry and Joyce. He has one sister, Julia, four years younger than him.
As a child, Frye's family owned a garbage trucking company. Frye attended the University of Missouri on a football scholarship and played tight end and offensive tackle on the football team.
After graduating, Frye was employed at Anheuser-Busch as a special-event manager in Chicago.
In late 1991, Frye went to work for Valvoline, as running their motorsports sponsorship program for NASCAR and the World of Outlaws. Working with driver Mark Martin and Roush Racing, the Valvoline sponsorship received the most television exposure according to sponsor reports. He also was instrumental in establishing a relationship between Valvoline and Hendrick Motorsports.
When the Mars Company approached Hendrick Motorsports about sponsoring a new team, owner Rick Hendrick was uninterested in expansion, but suggested Mars contact Frye about establishing a team. Setting up an ownership group consisting of Read Morton, Tom Beard, and Nelson Bowers, Frye served as General Manager of the team.
In the Skittles racing team's first season of existence in 1997, driver Derrike Cope finished 27th in the final points standings.
In 1998, 15-time race winner Ernie Irvan took over as driver for the team. Irvan won three pole positions, including the Brickyard 400. Irvan retired after sustaining a concussion in August 1999. Between 2000 and 2002, Ken Schrader drove the #36 M&M's car.
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Jay Frye
Jay Frye (born February 18, 1965) is an American motorsports executive currently serving as the president of Rahal Letterman Lanigan Racing. He formerly served as the president of IndyCar until early 2025. Frye previously was Team Director for two NASCAR teams, MB2 Motorsports and Red Bull Racing Team.
Frye was born in Rock Island, Illinois to parents Jerry and Joyce. He has one sister, Julia, four years younger than him.
As a child, Frye's family owned a garbage trucking company. Frye attended the University of Missouri on a football scholarship and played tight end and offensive tackle on the football team.
After graduating, Frye was employed at Anheuser-Busch as a special-event manager in Chicago.
In late 1991, Frye went to work for Valvoline, as running their motorsports sponsorship program for NASCAR and the World of Outlaws. Working with driver Mark Martin and Roush Racing, the Valvoline sponsorship received the most television exposure according to sponsor reports. He also was instrumental in establishing a relationship between Valvoline and Hendrick Motorsports.
When the Mars Company approached Hendrick Motorsports about sponsoring a new team, owner Rick Hendrick was uninterested in expansion, but suggested Mars contact Frye about establishing a team. Setting up an ownership group consisting of Read Morton, Tom Beard, and Nelson Bowers, Frye served as General Manager of the team.
In the Skittles racing team's first season of existence in 1997, driver Derrike Cope finished 27th in the final points standings.
In 1998, 15-time race winner Ernie Irvan took over as driver for the team. Irvan won three pole positions, including the Brickyard 400. Irvan retired after sustaining a concussion in August 1999. Between 2000 and 2002, Ken Schrader drove the #36 M&M's car.