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Jerry Greenfield
Jerry Greenfield (born March 14, 1951) is an American businessman, philanthropist, and activist. He is a co-founder of Ben & Jerry's Homemade Holdings, Inc.
Greenfield grew up on Long Island. He attended Oberlin College, where he was a National Merit Scholar and followed a pre-med curriculum before graduating in 1973. He applied unsuccessfully for medical school before deciding to go into business with Ben Cohen, a childhood friend. After taking a course in ice-cream making from Penn State, Greenfield and Cohen opened their first ice cream store in downtown Burlington, Vermont. The company was sold to British-Dutch corporation Unilever in 2000. As of 2021 it had 573 stores and as of 2025 annual revenues of $1.28 billion.
Jerry Greenfield grew up on Long Island, in a family of Jewish roots. He attended Merrick Avenue Junior High School, where he met Ben Cohen in 1963. Greenfield and Cohen both attended Calhoun High School and remained friends until they both graduated and left Long Island to attend college.
Greenfield chose to pursue a pre-med curriculum at Oberlin College, where he began working as an ice cream scooper in the school's cafeteria.
After graduating in 1973, Greenfield failed to get into medical school. At this point, Greenfield decided to move back to New York where he shared an apartment with Cohen and worked as a lab technician. In 1974, Greenfield was again rejected from medical school and decided to move to North Carolina with his future wife, Elizabeth Skarie, and continued to work as a lab technician.
Greenfield lived with Cohen in Saratoga Springs, New York during the summer of 1977. After initially considering opening a bagel shop, they chose to open an ice cream store. They took a five-dollar correspondence course in ice-cream making and opened their first store in a former gas station in Burlington, Vermont. Ben & Jerry's opened in the summer of 1978.
During the 1980s, Greenfield left the business to support Elizabeth in Arizona as she pursued a Ph.D. in psychology.[citation needed] The couple returned to Vermont in 1985, when Greenfield assumed the position of Director of Mobile Promotions.[citation needed]
Greenfield and Cohen began looking for a proper location for their ice cream parlor in 1977. The criteria that they set down were that the location should be a college town, since they assumed college students ate a lot of ice cream, and that it should be warm. After comparing information from almanacs and a guide to American colleges, the pair realized that every warm college town already had an ice cream shop and settled on Burlington, Vermont in 1978, as the location for their shop.[citation needed]
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Jerry Greenfield
Jerry Greenfield (born March 14, 1951) is an American businessman, philanthropist, and activist. He is a co-founder of Ben & Jerry's Homemade Holdings, Inc.
Greenfield grew up on Long Island. He attended Oberlin College, where he was a National Merit Scholar and followed a pre-med curriculum before graduating in 1973. He applied unsuccessfully for medical school before deciding to go into business with Ben Cohen, a childhood friend. After taking a course in ice-cream making from Penn State, Greenfield and Cohen opened their first ice cream store in downtown Burlington, Vermont. The company was sold to British-Dutch corporation Unilever in 2000. As of 2021 it had 573 stores and as of 2025 annual revenues of $1.28 billion.
Jerry Greenfield grew up on Long Island, in a family of Jewish roots. He attended Merrick Avenue Junior High School, where he met Ben Cohen in 1963. Greenfield and Cohen both attended Calhoun High School and remained friends until they both graduated and left Long Island to attend college.
Greenfield chose to pursue a pre-med curriculum at Oberlin College, where he began working as an ice cream scooper in the school's cafeteria.
After graduating in 1973, Greenfield failed to get into medical school. At this point, Greenfield decided to move back to New York where he shared an apartment with Cohen and worked as a lab technician. In 1974, Greenfield was again rejected from medical school and decided to move to North Carolina with his future wife, Elizabeth Skarie, and continued to work as a lab technician.
Greenfield lived with Cohen in Saratoga Springs, New York during the summer of 1977. After initially considering opening a bagel shop, they chose to open an ice cream store. They took a five-dollar correspondence course in ice-cream making and opened their first store in a former gas station in Burlington, Vermont. Ben & Jerry's opened in the summer of 1978.
During the 1980s, Greenfield left the business to support Elizabeth in Arizona as she pursued a Ph.D. in psychology.[citation needed] The couple returned to Vermont in 1985, when Greenfield assumed the position of Director of Mobile Promotions.[citation needed]
Greenfield and Cohen began looking for a proper location for their ice cream parlor in 1977. The criteria that they set down were that the location should be a college town, since they assumed college students ate a lot of ice cream, and that it should be warm. After comparing information from almanacs and a guide to American colleges, the pair realized that every warm college town already had an ice cream shop and settled on Burlington, Vermont in 1978, as the location for their shop.[citation needed]
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