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Jessica Seinfeld
Jessica Seinfeld (/ˈsaɪnfɛld/; SYNE-feld, born Nina Danielle Sklar; September 12, 1971) is an American author and wife of comedian Jerry Seinfeld. She has released five cookbooks about preparing food for families, and is the founder of the GOOD+ Foundation (formerly Baby Buggy), a New York City-based charitable organization that provides essential items for families in need throughout New York City.
Nina Sklar was born in Oyster Bay, New York, the middle child of three daughters, and grew up in a middle-class Jewish household in Burlington, Vermont. Her mother was a Victims Service Advocate for more than 50 years and an attendance officer at Hunt Middle School, while her father was a computer software engineer.
After graduating from the University of Vermont, Sklar worked in public relations for Golden Books Entertainment and Tommy Hilfiger.
She founded Baby Buggy in 2001 following the birth of her first child. She started with a donation drive, whereby she asked people for their used baby supplies after realizing that her first child's products, no longer of use to her own family, could be used by others. As of May 2013, Baby Buggy has donated over six million items to New York families since the organization was established.
Baby Buggy works with a network of over 50 community-based organizations (CBOs) that are carefully selected. Some of the organizations that have partnered with Baby Buggy include organizations working with victims of domestic violence such as Safe Horizon and New York Asian Women's Center, now known as Womankind; multi-service sites including Single Stop East Harlem and Lenox Hill Neighborhood House; prenatal and NICU units at hospitals such as Woodhull and NY Presbyterian; immigrant and refugee-serving organizations including the International Rescue Committee; and parenting programs, such as the Nurse-Family Partnership program and the Harlem Children's Zone's Baby College.[citation needed]
About $2 Million of Baby Buggy's budget is made up of in-kind product donations from individuals and corporations. Financial support for the organization comes from its board of directors, the friends of Baby Buggy group, private individuals, corporations and foundations. As of 2008, 88 cents of every dollar received by Baby Buggy went straight to programs. In 2013, Baby Buggy received its fourth Four Star rating from Charity Navigator. The charity is also an Accredited Charity of the Better Business Bureau.
In July 2010, Baby Buggy launched a layette collection with Target Corporation, with 10% of sales going to help families in need. The layette line was designed by illustrator and children's book author Maira Kalman.
In 2016, Baby Buggy was rebranded as the Good Plus Foundation (also seen as Good+ Foundation). As Baby Buggy, the nonprofit had seen 20 million items donated to families across the United States. She shared with "Good Morning America" co-anchor George Stephanopoulos that the charity had outgrown its name.[citation needed]
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Jessica Seinfeld
Jessica Seinfeld (/ˈsaɪnfɛld/; SYNE-feld, born Nina Danielle Sklar; September 12, 1971) is an American author and wife of comedian Jerry Seinfeld. She has released five cookbooks about preparing food for families, and is the founder of the GOOD+ Foundation (formerly Baby Buggy), a New York City-based charitable organization that provides essential items for families in need throughout New York City.
Nina Sklar was born in Oyster Bay, New York, the middle child of three daughters, and grew up in a middle-class Jewish household in Burlington, Vermont. Her mother was a Victims Service Advocate for more than 50 years and an attendance officer at Hunt Middle School, while her father was a computer software engineer.
After graduating from the University of Vermont, Sklar worked in public relations for Golden Books Entertainment and Tommy Hilfiger.
She founded Baby Buggy in 2001 following the birth of her first child. She started with a donation drive, whereby she asked people for their used baby supplies after realizing that her first child's products, no longer of use to her own family, could be used by others. As of May 2013, Baby Buggy has donated over six million items to New York families since the organization was established.
Baby Buggy works with a network of over 50 community-based organizations (CBOs) that are carefully selected. Some of the organizations that have partnered with Baby Buggy include organizations working with victims of domestic violence such as Safe Horizon and New York Asian Women's Center, now known as Womankind; multi-service sites including Single Stop East Harlem and Lenox Hill Neighborhood House; prenatal and NICU units at hospitals such as Woodhull and NY Presbyterian; immigrant and refugee-serving organizations including the International Rescue Committee; and parenting programs, such as the Nurse-Family Partnership program and the Harlem Children's Zone's Baby College.[citation needed]
About $2 Million of Baby Buggy's budget is made up of in-kind product donations from individuals and corporations. Financial support for the organization comes from its board of directors, the friends of Baby Buggy group, private individuals, corporations and foundations. As of 2008, 88 cents of every dollar received by Baby Buggy went straight to programs. In 2013, Baby Buggy received its fourth Four Star rating from Charity Navigator. The charity is also an Accredited Charity of the Better Business Bureau.
In July 2010, Baby Buggy launched a layette collection with Target Corporation, with 10% of sales going to help families in need. The layette line was designed by illustrator and children's book author Maira Kalman.
In 2016, Baby Buggy was rebranded as the Good Plus Foundation (also seen as Good+ Foundation). As Baby Buggy, the nonprofit had seen 20 million items donated to families across the United States. She shared with "Good Morning America" co-anchor George Stephanopoulos that the charity had outgrown its name.[citation needed]