J.W. Filshill Ltd. (trading as KeyStore) is a Scottish convenience store symbol group. The chain predominately trades in Scotland, but also has some stores in Northern England. As of July 2020, there are 187 stores.[1]
KeyStore is a symbol group owned by wholesaling group J.W. Filshill Ltd.[2]
In early 2020, the brand launched its first store on a forecourt site.[2]
In June 2024, the brand created a TikTok account, posting videos online showcasing new services and offers.[3]