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Koi (song)
"Koi" (Japanese: 恋; lit. Love) is a Japanese pop song by singer-songwriter Gen Hoshino. It was released on 5 October 2016 through Victor Entertainment and Speedstar Records as Hoshino's ninth single. The song's lyrics are about the changing nature and diversity of love, and the many definitions it has as society and time evolves.
The song followed Hoshino's previous single, Sun. Due to its popularity, Hoshino initially felt pressure to meet perceived high expectations in his next work. Hoshino wanted to write a song that redefined the concept of "love" from the traditional structure of a man and a woman in a marriage. The song also served as the theme song for the TBS television series The Full-Time Wife Escapist, in which he starred alongside Yui Aragaki. The director of the drama sought for a song that was easy to dance to, which Hoshino also had envisioned.
The song was well received in Japan and was a commercial success. It debuted at number two on the Oricon Singles Chart and the Billboard Japan Hot 100, later reaching number one within a week. At the Japan Gold Disc Award, the song won song of the year. The song sold more than 2.3 million copies in the country.
Sparking the viral "Koi Dance," which was choreographed by Mikiko Mizuno, the song was socially influential in Japan. Taking three months to choreograph, the dance along with the song was featured in the end credits of each episode of The Full-Time Wife Escapist. The song and the dance were featured in a Fornite event, and a band cover was featured in a Sound! Euphonium film. The song and dance became a notable piece of Japanese pop culture phenomena in the 21st century.
Due to the success of Hoshino's previous single, Sun, there was a lot of pressure building around his next work. Hoshino worried everyday that if his next song did not meet expectations, he would be regarded as a one-hit wonder. However, he eventually disregarded the mindset, instead seeking to focus on producing a work that he personally found joy in. Initially, he was not happy with the result of the song, citing his lack of excitement. While in the bathroom, Hoshino thought to increase the tempo and make the song faster. Satisified with the change, his tweak led Hoshino to create the song he had envisioned. Hoshino was also keen on making a song that he could be excited by and dance to, while also being distinguishable from his previous album Yellow Dancer. The song's title was chosen as "Koi" as Hoshino believed it was a uniquely Japanese term citing that though the song's title is can be translated as "Love" in English, the more fitting word in English is "Ai" (愛), rather than "Koi" (恋).
"Koi" runs at a tempo of 158 BPM, with a time signature of 4
4. The song is in the A key. The song is described as being a "Japanese interpretation of soul music and funk."
The song's lyrics narrate that love is a wide spectrum and not reserved for particular things. In an interview with Yoshiaki Takahashi on TBS Radio, Hoshino says the song is about various types of love, including love for the same sex, opposite sex, and even fictional characters. He believed that the diversity of how people loved had been growing and that old definitions of love had become outdated and were being redefined. He stated his appreciation for people who love stories and fictional worlds, wondering how different someone loving something that didn't actually exist was from conventional love. He sought to portray this growing diversity with the lyric fuufu wo koete yuke (夫婦を超えてゆけ; lit. Transcend a married couple). Takahashi noted that the song took into account the growing movement of LGBTQ+ understanding in Japan and what sort of love song was needed in the era.
The lyric kimi no moto e kaerunda (君の元へ帰るんだ; lit. I'm returning home to you) was based off an experience in which Hoshino visited an old apartment building. Hoshino said that he enjoys the smell of food in the home, despite not knowing what was being cooked; due to his being busy at the time, he said that the smell gave him a sense of peace and liberation.
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Koi (song)
"Koi" (Japanese: 恋; lit. Love) is a Japanese pop song by singer-songwriter Gen Hoshino. It was released on 5 October 2016 through Victor Entertainment and Speedstar Records as Hoshino's ninth single. The song's lyrics are about the changing nature and diversity of love, and the many definitions it has as society and time evolves.
The song followed Hoshino's previous single, Sun. Due to its popularity, Hoshino initially felt pressure to meet perceived high expectations in his next work. Hoshino wanted to write a song that redefined the concept of "love" from the traditional structure of a man and a woman in a marriage. The song also served as the theme song for the TBS television series The Full-Time Wife Escapist, in which he starred alongside Yui Aragaki. The director of the drama sought for a song that was easy to dance to, which Hoshino also had envisioned.
The song was well received in Japan and was a commercial success. It debuted at number two on the Oricon Singles Chart and the Billboard Japan Hot 100, later reaching number one within a week. At the Japan Gold Disc Award, the song won song of the year. The song sold more than 2.3 million copies in the country.
Sparking the viral "Koi Dance," which was choreographed by Mikiko Mizuno, the song was socially influential in Japan. Taking three months to choreograph, the dance along with the song was featured in the end credits of each episode of The Full-Time Wife Escapist. The song and the dance were featured in a Fornite event, and a band cover was featured in a Sound! Euphonium film. The song and dance became a notable piece of Japanese pop culture phenomena in the 21st century.
Due to the success of Hoshino's previous single, Sun, there was a lot of pressure building around his next work. Hoshino worried everyday that if his next song did not meet expectations, he would be regarded as a one-hit wonder. However, he eventually disregarded the mindset, instead seeking to focus on producing a work that he personally found joy in. Initially, he was not happy with the result of the song, citing his lack of excitement. While in the bathroom, Hoshino thought to increase the tempo and make the song faster. Satisified with the change, his tweak led Hoshino to create the song he had envisioned. Hoshino was also keen on making a song that he could be excited by and dance to, while also being distinguishable from his previous album Yellow Dancer. The song's title was chosen as "Koi" as Hoshino believed it was a uniquely Japanese term citing that though the song's title is can be translated as "Love" in English, the more fitting word in English is "Ai" (愛), rather than "Koi" (恋).
"Koi" runs at a tempo of 158 BPM, with a time signature of 4
4. The song is in the A key. The song is described as being a "Japanese interpretation of soul music and funk."
The song's lyrics narrate that love is a wide spectrum and not reserved for particular things. In an interview with Yoshiaki Takahashi on TBS Radio, Hoshino says the song is about various types of love, including love for the same sex, opposite sex, and even fictional characters. He believed that the diversity of how people loved had been growing and that old definitions of love had become outdated and were being redefined. He stated his appreciation for people who love stories and fictional worlds, wondering how different someone loving something that didn't actually exist was from conventional love. He sought to portray this growing diversity with the lyric fuufu wo koete yuke (夫婦を超えてゆけ; lit. Transcend a married couple). Takahashi noted that the song took into account the growing movement of LGBTQ+ understanding in Japan and what sort of love song was needed in the era.
The lyric kimi no moto e kaerunda (君の元へ帰るんだ; lit. I'm returning home to you) was based off an experience in which Hoshino visited an old apartment building. Hoshino said that he enjoys the smell of food in the home, despite not knowing what was being cooked; due to his being busy at the time, he said that the smell gave him a sense of peace and liberation.