Levi Strauss

Levi Strauss died in San Francisco, California at the age of 73. His death marked the end of an era for Levi Strauss & Co. and the broader apparel industry. He left behind an estate worth approximately $30 million.

Levi Strauss and Jacob Davis received U.S. Patent No. 139,121 for an 'Improvement in Fastening Pocket-Openings'. This patent covered the use of rivets to strengthen work pants, a key feature that defined the original Levi's jeans and established their durability and popularity. This patent date is considered the official birthday of blue jeans.