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Lisa Frank Incorporated
Lisa Frank Inc. is an American apparel and design company. It was formed in 1980 by Lisa Frank. The company produces colorful designs featured on a variety of media, such as school supplies and stickers.
After graduating from Cranbrook Kingswood School in 1972 in Bloomfield Hills, Michigan, Lisa Frank attended the University of Arizona to study art. Her father, an art collector, had influenced her decision to study art. Between her sophomore and junior years, she made a line of plastic jewelry called Sticky Fingers. The line specialized in colorful fruit and novelty character pendants, utilizing popular characters in their designs such as Betty Boop. It sold in stores such as Neiman Marcus and Bloomingdales.
This jewelry line inspired Frank to create her first set of colorful stickers, the same stickers that launched her brand. She began Lisa Frank Incorporated around 1980. Soon the company received its first million-dollar order from Spencer Gifts. The company only produced stickers at first, featuring Frank's original characters and designs. All of Frank's designs through 1989 were colored with an airbrush technique, the process taking between nine and thirty-six hours to complete. According to a 1983 interview with Frank, the company's sticker process began with a concept, moved to pencil sketch, and then translated into an 18×24" painting before qualifying for approval. An individual sticker, on average, took a minimum of three months to approve.
Lisa Frank Inc.'s success rocketed in 1987 when the company began producing school supplies featuring their original designs. These designs featured colorful anthropomorphic animal characters such as "Panda Painter". The company believes the original characters continue to be their most popular, despite new additions over the years. The company's original commercial slogan, "You Gotta Have It", debuted in the late 1980s. Lisa Frank's line of products—folders, pencil cases, erasers, Trapper Keepers, and notebooks—were very popular, and the company grossed over $60 million a year in sales during its peak in the 1990s.
In 1989, the company stopped using the hand-painted airbrushing technique and switched to using computer software. The technological age not only changed the way the company designed products, but also had an effect on the products they sold. According to Frank, current designs feature more complicated and intricate patterns due to the technology and the variety of products the company creates today as compared to Lisa Frank Inc.'s starting years.
In September 2005, Lisa Frank filed for divorce from her husband since 1994, James A. Green, then president and CEO of Lisa Frank Inc. They were the company's only stockholders. That same month, she sued to remove Green from the company, and he resigned the following month. Frank won a court settlement that year, stating Green must sell all his shares in the stock to her at a discount, according to a 1995 buy-sell agreement. This resulted in Frank resuming her position as CEO of the company. During the court trial, they found Lisa Frank Inc. grossed over $1 billion in sales since 1979.
In subsequent years, the company produced little stationery due to a shift towards digital products. Lisa Frank Incorporated developed two iPhone apps: One customizes pictures with Lisa Frank clip art, while the other is a coloring app for Lisa Frank-branded coloring pages.
In 2012, Urban Outfitters began selling Lisa Frank vintage merchandise, such as 1990s stickers and Trapper Keepers, on the Urban Outfitters website.
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Lisa Frank Incorporated
Lisa Frank Inc. is an American apparel and design company. It was formed in 1980 by Lisa Frank. The company produces colorful designs featured on a variety of media, such as school supplies and stickers.
After graduating from Cranbrook Kingswood School in 1972 in Bloomfield Hills, Michigan, Lisa Frank attended the University of Arizona to study art. Her father, an art collector, had influenced her decision to study art. Between her sophomore and junior years, she made a line of plastic jewelry called Sticky Fingers. The line specialized in colorful fruit and novelty character pendants, utilizing popular characters in their designs such as Betty Boop. It sold in stores such as Neiman Marcus and Bloomingdales.
This jewelry line inspired Frank to create her first set of colorful stickers, the same stickers that launched her brand. She began Lisa Frank Incorporated around 1980. Soon the company received its first million-dollar order from Spencer Gifts. The company only produced stickers at first, featuring Frank's original characters and designs. All of Frank's designs through 1989 were colored with an airbrush technique, the process taking between nine and thirty-six hours to complete. According to a 1983 interview with Frank, the company's sticker process began with a concept, moved to pencil sketch, and then translated into an 18×24" painting before qualifying for approval. An individual sticker, on average, took a minimum of three months to approve.
Lisa Frank Inc.'s success rocketed in 1987 when the company began producing school supplies featuring their original designs. These designs featured colorful anthropomorphic animal characters such as "Panda Painter". The company believes the original characters continue to be their most popular, despite new additions over the years. The company's original commercial slogan, "You Gotta Have It", debuted in the late 1980s. Lisa Frank's line of products—folders, pencil cases, erasers, Trapper Keepers, and notebooks—were very popular, and the company grossed over $60 million a year in sales during its peak in the 1990s.
In 1989, the company stopped using the hand-painted airbrushing technique and switched to using computer software. The technological age not only changed the way the company designed products, but also had an effect on the products they sold. According to Frank, current designs feature more complicated and intricate patterns due to the technology and the variety of products the company creates today as compared to Lisa Frank Inc.'s starting years.
In September 2005, Lisa Frank filed for divorce from her husband since 1994, James A. Green, then president and CEO of Lisa Frank Inc. They were the company's only stockholders. That same month, she sued to remove Green from the company, and he resigned the following month. Frank won a court settlement that year, stating Green must sell all his shares in the stock to her at a discount, according to a 1995 buy-sell agreement. This resulted in Frank resuming her position as CEO of the company. During the court trial, they found Lisa Frank Inc. grossed over $1 billion in sales since 1979.
In subsequent years, the company produced little stationery due to a shift towards digital products. Lisa Frank Incorporated developed two iPhone apps: One customizes pictures with Lisa Frank clip art, while the other is a coloring app for Lisa Frank-branded coloring pages.
In 2012, Urban Outfitters began selling Lisa Frank vintage merchandise, such as 1990s stickers and Trapper Keepers, on the Urban Outfitters website.