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Lookers

Lookers is a British car dealership chain in the United Kingdom and Ireland. It represents multiple brands, and is based in Altrincham. It was listed on the London Stock Exchange until it was bought by Global Auto Holdings, a sister company of Alpha Auto Group, for £465.4m in 2023.

The Lookers Group was established in 1908, by John Looker. It was based in Manchester, and dealt with the sale of bicycles, parts, accessories. In 1910, the business joined forces, to create Lookers Ltd. Until World War I, Lookers Ltd was primarily a Ford dealer, which thrived to such an extent that, in 1911, the garage in Hardman Street had to be completely rebuilt, to accommodate the business generated by Ford.

In 1918, the business was appointed a distributor of Austin Motor Company. It continued to grow throughout Lancashire and Cheshire, through the acquisition of a number of garages. Lookers and Austin became very closely associated such that the slogan "Lookers is Austin" lasted for many years. The business continued to prosper until World War II, in 1939.

In 1973, the group's headquarters were transferred to Chester Road in Timperley and the company became a listed company on the London Stock Exchange. Issuing shares on the stock exchange created extra funds, which then enabled the company to take its first major steps towards expansion.

Lookers strengthened its Vauxhall dealerships, with the acquisition of Braid Group, a major dealership group based in Liverpool, for £3 million. The purchase was completed in 1983. By December 1984, the first full year including Braid, the company's sales topped £150 million.

In 1989, Lookers acquired SMAC Continental, based in South East England, for £14.7 million. That purchase also added SMAC's dealerships of Mercedes-Benz to Lookers portfolio of manufacturers. In February 1996, Lookers bought Charles Hurst Group, a dealership in Northern Ireland.

Meanwhile, Lookers began an investment program, which included the opening of a £4.5 million dealership in Stretford in 1999, for sales of Suzuki, SEAT and Mazda. Investments totalling £20 million, in order to open new showrooms in Chester, Liverpool, and Oldham in 2001. The company added a number of existing dealerships as well, such as 452 Birmingham and Spekehall Vauxhall, bought from Vauxhall and Rystar Aston and Selly Oak Vauxhall, bought from Ryland Group.

In August 2002, Lookers further strengthened its Vauxhall network, with the purchase of Elt Brothers, based in Birmingham, for £900,000.

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