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Matra

Matra (an acronym for Mécanique Aviation Traction) was a major French industrial conglomerate. Its business activities covered a wide range of industries, notably aerospace, defence, automotive, motorsports, transport and telecommunications.

Following the acquisition of vehicle manufacturer Automobiles René Bonnet, the company founded Matra Automobiles during the 1960s, which produced a limited range of racing and sports cars. Its car division worked closely with other vehicle manufacturers, most significantly Renault, prior to the decline and sale of Matra Automobiles during the early 2000s. In addition to road cars, Matra entered into a wide range of businesses, eventually diversifying into media, weaponry, aeronautics, automobiles, and music distribution.

Matra was at one point owned by the Floirat family. Throughout much of the company's existence, French businessman Jean-Luc Lagardère was the CEO of Matra. In 1988, Matra was privatised; Lagardère's stake in the company grew considerably over the following years.

In 1994, Matra became a subsidiary of the Lagardère Group and in February 1999, Matra Hautes Technologies (MHT), which represented the conglomerate's aerospace, defence and telecommunications arm, was merged with the French aerospace corporation Aérospatiale to form Aérospatiale-Matra (now Airbus). Several former assets of Matra continue to operate under the Lagardère name.

Privatization, bleeding through the Lagardère Group, sell-off of its profitable enterprises, and failure of its automotive division caught up and Matra went bankrupt in 2003.

During 1945, Matra (Mécanique Aviation Traction) was established, immediately beginning development of an ambitious twin-engine aircraft intended to be the fastest propeller-driven plane in the world. In 1951, the sound barrier was broken in horizontal flight for the first time in Europe by an aircraft using a Matra-built engine. During 1961, Matra became involved in the early European space programme, having been appointed as the first prime contractor for satellites.

During 1963, French businessman Jean-Luc Lagardère was appointed CEO of Matra; he would be a key figure at the company for the following three decades. At the time of Lagardère's appointment, the firm had a workforce of 1,450. During 1964, Matra became the owner of car manufacturer Automobiles René Bonnet. For a time, Matra was largely centred around its vehicle division, Matra Automobiles. However, within a decade, Matra had sold its road car division to American-owned car manufacturer Chrysler Europe, having shifted focus onto its other growing business activities.

During the 1970s, Lagardère pursued an overall strategy of merging Matra with various other companies, or acquiring them outright, to build up a conglomerate under the Matra brand. Throughout the 1970s, the company strengthened and grew its position within the aerospace sector, which had been viewed as a core business of Matra. One such company was the electrical equipment manufacturer Électronique Moderne de l’Oise, which became Matra Électronique following its acquisition during 1975. That same year, the National Centre for Space Studies (CNES) and the European Space Agency (ESA) awarded a contract to Matra for the loading bay of the new Ariane expendable launch system.

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