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Narcisa de León
Narcisa Buencamino vda. de León (October 29, 1877– February 6, 1966) was a Filipino film producer and businesswoman.
Clad daily in the rural dress of the camisón, saya and chinelas, Doña Sisang, as she was widely known, was already a 61-year-old widow when she entered the film industry. She chartered her family-owned LVN Pictures into a dominant position in post-World War II Philippine cinema. In addition, she was one of the most highly regarded Filipino businesswomen of the first half of the 20th century.[page needed]
Her grandson, Mike de Leon, emerged as a highly acclaimed film director beginning in the 1970s. His 1977 film Kung Mangarap Ka't Magising was dedicated to his late grandmother on the occasion of her birth centenary.
In the 1930s was the growth of Philippine cinema, and the new production studios started by her. In the nearby Hacienda Hemady, the Sampaguita Pictures Studio set up shop, while along Justice Pedro Tiangco Tuazon Boulevard in Cubao the LVN Pictures Studio opened in 1936. The studio was named using the initials of the founding families of De Leon, Villonco and Navoa, and continued to operate up to 2005. Now what is left of this historic film studio is a commemorative fountain, dedicated to her as the LVN studio's co-founder and chairperson; it has been transferred to the Quezon Memorial Circle’s Quezon City Experience Museum in 2017.
She was born Narcisa Buencamino in San Miguel, Bulacan at October 29, 1877. Her mother was Atanacia Lim y Lim, the daughter Chinese merchants; her father, Justo Buencamino y Sio-jo, was a Philippine Chinese poet who died when she was five. She was forced to stop schooling after the fourth grade to work with her mother in managing rice lands. In her teens, she was working odd jobs as a cook and a seamstress, and she would eventually enter the business of making umbrellas.
In 1904, she married José de León y Santiago-Mossesgeld, a local government official in San Miguel, with whom she would have five children; the family settled in San Miguel, Bulacan.[citation needed]
The couple ventured into the rice production business, and soon would be recognized as among the leading rice producers in Luzon.[page needed] By the 1920s, the couple would own several high-valued real properties in Bulacan, Manila, and other prime locations within Luzon. They also engaged in philanthropic activities and donated a hospital to their hometown of San Miguel.[citation needed]
Widowed in 1934, she moved her family to Manila, took charge of the family business, and refocused it towards real estate. It was said that the business soared to new heights when she took full control after her husband's death.
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Narcisa de León
Narcisa Buencamino vda. de León (October 29, 1877– February 6, 1966) was a Filipino film producer and businesswoman.
Clad daily in the rural dress of the camisón, saya and chinelas, Doña Sisang, as she was widely known, was already a 61-year-old widow when she entered the film industry. She chartered her family-owned LVN Pictures into a dominant position in post-World War II Philippine cinema. In addition, she was one of the most highly regarded Filipino businesswomen of the first half of the 20th century.[page needed]
Her grandson, Mike de Leon, emerged as a highly acclaimed film director beginning in the 1970s. His 1977 film Kung Mangarap Ka't Magising was dedicated to his late grandmother on the occasion of her birth centenary.
In the 1930s was the growth of Philippine cinema, and the new production studios started by her. In the nearby Hacienda Hemady, the Sampaguita Pictures Studio set up shop, while along Justice Pedro Tiangco Tuazon Boulevard in Cubao the LVN Pictures Studio opened in 1936. The studio was named using the initials of the founding families of De Leon, Villonco and Navoa, and continued to operate up to 2005. Now what is left of this historic film studio is a commemorative fountain, dedicated to her as the LVN studio's co-founder and chairperson; it has been transferred to the Quezon Memorial Circle’s Quezon City Experience Museum in 2017.
She was born Narcisa Buencamino in San Miguel, Bulacan at October 29, 1877. Her mother was Atanacia Lim y Lim, the daughter Chinese merchants; her father, Justo Buencamino y Sio-jo, was a Philippine Chinese poet who died when she was five. She was forced to stop schooling after the fourth grade to work with her mother in managing rice lands. In her teens, she was working odd jobs as a cook and a seamstress, and she would eventually enter the business of making umbrellas.
In 1904, she married José de León y Santiago-Mossesgeld, a local government official in San Miguel, with whom she would have five children; the family settled in San Miguel, Bulacan.[citation needed]
The couple ventured into the rice production business, and soon would be recognized as among the leading rice producers in Luzon.[page needed] By the 1920s, the couple would own several high-valued real properties in Bulacan, Manila, and other prime locations within Luzon. They also engaged in philanthropic activities and donated a hospital to their hometown of San Miguel.[citation needed]
Widowed in 1934, she moved her family to Manila, took charge of the family business, and refocused it towards real estate. It was said that the business soared to new heights when she took full control after her husband's death.
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