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Nasty Gal
Nasty Gal is an American fast-fashion retailer that specializes in fashion for young women. The company has customers in over 60 countries. Founded by Sophia Amoruso in 2006, Nasty Gal was named "Fastest Growing Retailer" in 2012 by Inc. magazine. Nasty Gal is based in Los Angeles. In 2017, the company was acquired for $40 million by British retailer BooHoo Group following its Chapter 11 bankruptcy.
In 2006, while working as a campus safety host at Academy of Art University, Amoruso launched an eBay store based in San Francisco, selling old pieces of clothing. The store was named Nasty Gal Vintage after the album by Betty Davis. The eBay store sold vintage fashion that Amoruso sourced from secondhand stores.
MySpace was the primary form of communication for the store in its early days. In June 2008, Amoruso moved Nasty Gal Vintage off eBay and onto its own destination site. In 2009, Nasty Gal moved into its first warehouse space in Berkeley, California, and soon after to a 7,500-square-foot warehouse in Emeryville, California. Amoruso has emphasized in interviews the importance of social media to Nasty Gal's growth.
In 2010, Nasty Gal moved its headquarters to Los Angeles, California. The company received $9 million in investments in early 2012, followed by $40 million in August 2012 from venture capital firm Index Ventures.
By 2012, the online retailer employed approximately 110 people and had opened an additional distribution center in Shepherdsville, Kentucky, while its 2011 revenue reached $24 million, marking an 11,200% three-year growth rate.
In 2014, Nasty Gal opened its first brick and mortar store on Melrose Avenue in Los Angeles. The store had Nasty Gal footwear, apparel, accessories and intimates.
On January 12, 2015, Amoruso announced that Sheree Waterson would take over as CEO of Nasty Gal. Waterson, formerly president of Nasty Gal, became partners with Amoruso to increase the scale of its retail presence. Amoruso continued as founder and executive chairman. Waterson also joined the Nasty Gal board of directors alongside Amoruso and Index Ventures partner, Danny Rimer.
In March 2015, a second brick and mortar store opened in Santa Monica.
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Nasty Gal
Nasty Gal is an American fast-fashion retailer that specializes in fashion for young women. The company has customers in over 60 countries. Founded by Sophia Amoruso in 2006, Nasty Gal was named "Fastest Growing Retailer" in 2012 by Inc. magazine. Nasty Gal is based in Los Angeles. In 2017, the company was acquired for $40 million by British retailer BooHoo Group following its Chapter 11 bankruptcy.
In 2006, while working as a campus safety host at Academy of Art University, Amoruso launched an eBay store based in San Francisco, selling old pieces of clothing. The store was named Nasty Gal Vintage after the album by Betty Davis. The eBay store sold vintage fashion that Amoruso sourced from secondhand stores.
MySpace was the primary form of communication for the store in its early days. In June 2008, Amoruso moved Nasty Gal Vintage off eBay and onto its own destination site. In 2009, Nasty Gal moved into its first warehouse space in Berkeley, California, and soon after to a 7,500-square-foot warehouse in Emeryville, California. Amoruso has emphasized in interviews the importance of social media to Nasty Gal's growth.
In 2010, Nasty Gal moved its headquarters to Los Angeles, California. The company received $9 million in investments in early 2012, followed by $40 million in August 2012 from venture capital firm Index Ventures.
By 2012, the online retailer employed approximately 110 people and had opened an additional distribution center in Shepherdsville, Kentucky, while its 2011 revenue reached $24 million, marking an 11,200% three-year growth rate.
In 2014, Nasty Gal opened its first brick and mortar store on Melrose Avenue in Los Angeles. The store had Nasty Gal footwear, apparel, accessories and intimates.
On January 12, 2015, Amoruso announced that Sheree Waterson would take over as CEO of Nasty Gal. Waterson, formerly president of Nasty Gal, became partners with Amoruso to increase the scale of its retail presence. Amoruso continued as founder and executive chairman. Waterson also joined the Nasty Gal board of directors alongside Amoruso and Index Ventures partner, Danny Rimer.
In March 2015, a second brick and mortar store opened in Santa Monica.