Rosanna Pansino

Rosanna Jeanne Reardon (born June 8, 1985), known professionally as Rosanna Pansino, is an American YouTuber, baker, actress, author, businesswoman, singer, and podcast hostess. She is known for hosting her baking series Nerdy Nummies on YouTube (2011–present). She has written two cookbooks and released a baking line based on the show. She has won a Shorty Award and five Streamy Award nominations for Nerdy Nummies. She was listed first on Forbes' Top Influencers: Food list in 2017.

Early in her career, Pansino appeared in minor television roles and the reality series Scream Queens (2010); she later went on to star in the YouTube Premium series Escape the Night (2018–2019) and host the HBO Max series Baketopia (2021). She independently released her debut single "Perfect Together" in 2015.

Rosanna Jeanne Reardon was born on June 8, 1985 in Seattle, Washington, where she was raised alongside her younger sister Molly Lu. She is of Italian, Croatian, German, and Irish ancestry. She was baptized Catholic. Throughout her childhood, she was known by friends and family as a "nerdy", "awkward" kid, and in school struggled with dyslexia and ADHD. She originally wanted to become an actress, and after attending Pacific Lutheran University, she moved to Los Angeles to pursue acting. Prior to her YouTube career, Pansino has worked as a teacher and as a Methodist church secretary.

Pansino's interest in cooking was inspired by her father and grandmother, and she stated in 2014 that "...baking has always been a hobby of mine. I have always loved being creative with my food and making themed sweets for my friends."

Pansino began her YouTube channel in 2010 after she was encouraged by a few of her friends who also worked on YouTube and had started making videos to get more comfortable in front of a camera. After her early baking videos gained a steady following, viewers eventually started to request more. Because she had never seen a baking show on television or the Internet, Pansino decided to create the Nerdy Nummies series. She decided to use the last name "Pansino" online, which was her maternal grandmother’s maiden last name. She later revealed that in her early years of YouTube while she had still worked as an actress that she had to choose between acting or YouTube, the ultimatum given by her agent. She remained adamant that she would not quit YouTube, despite the risks being taken at the time. Pansino told Cosmopolitan in 2015: "At this point, I wasn't making any money on YouTube. I knew that it was possible to do that but I wasn't making a dime. I decided, I'm going to do this. I'm not going to let YouTube go."

As of November 2022, Pansino's channel has attained over 4.2 billion views and 14 million subscribers, making it the most popular cooking channel on YouTube. She has since received several accolades; in 2013, she won the Shorty Award for Best Foodie, Chef, or Food Lover in Social Media. She has also received five Streamy Award nominations for her work on Nerdy Nummies. In 2018, Pansino officially reached 10 million subscribers on YouTube, so she was given a Diamond Play Button by the company. According to CNBC and Forbes, Pansino has remained one of the highest-paid YouTubers, reporting her to have made seven figures each year through sponsorships and advertisements. Commenting on her success in an interview with Business Insider in 2014, she stated: "I've never thought about how to make a video go viral. From the very beginning I have always wanted to use YouTube to better myself and share things I enjoy with the world. If others want to join me on that journey I am happy to have them as viewers."

Pansino has collaborated with several other YouTubers, including iJustine, the Merrell Twins, Rebecca Zamolo, and MatPat. She was among other YouTubers who appeared in MrBeast's 2021 "$1,000,000 Influencer Tournament". Pansino has since become critical of MrBeast due to allegations against him related to an unsafe work environment. In October 2024, she criticized the Lunchly kits for containing moldy cheese.

She has been noted for her consistent upload schedule, not having missed a single date since creating her channel. She stated in an interview with Forbes that "I don't want to miss an upload; I'm just not going to do that to my community, they've shown up for me and been so supportive of me, and in exchange I've been there for them—there's always going to be a video waiting for them on Saturday. It's this relationship and bond that I never wanted to break and I'm really proud that I haven't because it has been difficult at times." For the upcoming future, she said that she hoped to "be making baking videos until I'm 90 years old." In 2021, she said in a Forbes interview "that around 60 hours of work go into a typical cooking video," due to the amount of time needed to experiment, assemble, bake, and film.