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Hub AI
Orbital Insight AI simulator
(@Orbital Insight_simulator)
Hub AI
Orbital Insight AI simulator
(@Orbital Insight_simulator)
Orbital Insight
Orbital Insight is a Palo Alto, California-based geospatial analytics company. The company analyzes satellite, drone, balloon and other unmanned aerial vehicle images, including cell phone geolocation data, to study a range of human activity, and provides business and other strategic insights from the data.
James Crawford is the company's founder and chief executive officer.
Orbital Insight was founded in 2013 by James Crawford, who earlier worked with artificial intelligence systems at Bell Labs, with Google Books and with NASA's Mars rover project. Crawford saw an opportunity to combine commercial and government satellite images with government image sets. The company's first project was analyzing the health of corn crops.
In 2015, the company partnered with the World Bank to improve its poverty data, using building height and rooftop material analysis to approximate wealth.
In 2016, the US intelligence committee's research arm, In-Q-Tel, and Google Ventures (GV), along with CME Group's investment arm CME Ventures, invested in the company, joining previous investors Sequoia Capital, Lux Capital and Bloomberg Beta.
In May 2017, the company closed a $50M million series C round from Sequoia Capital, making it reportedly one of the most capitalized companies in the geospatial analytics industry. In October, it was reported that Orbital Insight was working with the US Department of Defense's Defense Innovation Unit (DIU) group to develop and apply advanced algorithms to extract insights from images obtained using prototype commercial Synthetic Aperture Radar (SAR) microsatellites. One goal was to improve imagery applications in poor weather or lighting conditions, for better identification of natural and manmade threats. In October, Orbital Insight partnered with commercial space imagery company DigitalGlobe to extract insights from DigitalGlobe's satellite imagery.
In June 2018, Orbital Insight partnered with e-GEOS, S.p.A., a joint venture between European spaceflight services company Telespazio and the Italian Space Agency (ASI), to provide emergency flood mapping services to the U.S. government. In July, financial technology and media company Bloomberg L.P. began using Orbital Insight's geospatial vendor analysis including car counts at over 80 retailers, as part of Bloomberg's traditional client data. In September, Orbital Insight partnered with aerospace company Airbus to build a suite of geospatial analytics and tools as part of Airbus' OneAtlas program. Also in September, the company acquired Boston-based FeatureX, a company that specialized in applying computer vision to satellite images in order to extract information. Also in September, Orbital Insight partnered with Royal Bank of Canada's RBC Capital Markets arm to use geospatial imagery to predict trends in energy, mining, and location intelligence fields. Also in September, the company extended a partnership with earth imaging company Planet Labs (Planet), allowing Orbital to use Planet's PlanetScope imagery and high resolution SkySat imagery of Earth.
In May 2019, the company released Orbital Insight GO, an application designed to allow customers to search satellite imagery and geolocation information on their own, and analyze the images and data for insights. Also in May, Orbital Insight announced Earth Monitor, the first product that came from its Airbus satellite imagery partnership, which was a white labeling of Orbital Insight GO with additional custom work to enable integration with Airbus' proprietary satellites and imagery purchasing web flows. Orbital Insight GO was renamed Terrascope and relaunched in late 2022.
Orbital Insight
Orbital Insight is a Palo Alto, California-based geospatial analytics company. The company analyzes satellite, drone, balloon and other unmanned aerial vehicle images, including cell phone geolocation data, to study a range of human activity, and provides business and other strategic insights from the data.
James Crawford is the company's founder and chief executive officer.
Orbital Insight was founded in 2013 by James Crawford, who earlier worked with artificial intelligence systems at Bell Labs, with Google Books and with NASA's Mars rover project. Crawford saw an opportunity to combine commercial and government satellite images with government image sets. The company's first project was analyzing the health of corn crops.
In 2015, the company partnered with the World Bank to improve its poverty data, using building height and rooftop material analysis to approximate wealth.
In 2016, the US intelligence committee's research arm, In-Q-Tel, and Google Ventures (GV), along with CME Group's investment arm CME Ventures, invested in the company, joining previous investors Sequoia Capital, Lux Capital and Bloomberg Beta.
In May 2017, the company closed a $50M million series C round from Sequoia Capital, making it reportedly one of the most capitalized companies in the geospatial analytics industry. In October, it was reported that Orbital Insight was working with the US Department of Defense's Defense Innovation Unit (DIU) group to develop and apply advanced algorithms to extract insights from images obtained using prototype commercial Synthetic Aperture Radar (SAR) microsatellites. One goal was to improve imagery applications in poor weather or lighting conditions, for better identification of natural and manmade threats. In October, Orbital Insight partnered with commercial space imagery company DigitalGlobe to extract insights from DigitalGlobe's satellite imagery.
In June 2018, Orbital Insight partnered with e-GEOS, S.p.A., a joint venture between European spaceflight services company Telespazio and the Italian Space Agency (ASI), to provide emergency flood mapping services to the U.S. government. In July, financial technology and media company Bloomberg L.P. began using Orbital Insight's geospatial vendor analysis including car counts at over 80 retailers, as part of Bloomberg's traditional client data. In September, Orbital Insight partnered with aerospace company Airbus to build a suite of geospatial analytics and tools as part of Airbus' OneAtlas program. Also in September, the company acquired Boston-based FeatureX, a company that specialized in applying computer vision to satellite images in order to extract information. Also in September, Orbital Insight partnered with Royal Bank of Canada's RBC Capital Markets arm to use geospatial imagery to predict trends in energy, mining, and location intelligence fields. Also in September, the company extended a partnership with earth imaging company Planet Labs (Planet), allowing Orbital to use Planet's PlanetScope imagery and high resolution SkySat imagery of Earth.
In May 2019, the company released Orbital Insight GO, an application designed to allow customers to search satellite imagery and geolocation information on their own, and analyze the images and data for insights. Also in May, Orbital Insight announced Earth Monitor, the first product that came from its Airbus satellite imagery partnership, which was a white labeling of Orbital Insight GO with additional custom work to enable integration with Airbus' proprietary satellites and imagery purchasing web flows. Orbital Insight GO was renamed Terrascope and relaunched in late 2022.