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"Outside Today"
Single by YoungBoy Never Broke Again
from the album Until Death Call My Name
ReleasedJanuary 6, 2018
Recorded2017
Length2:08
Label
Songwriters
ProducerDMacTooBangin
YoungBoy Never Broke Again singles chronology
"No Smoke"
(2017) 		"Outside Today"
(2018) 		"Diamond Teeth Samurai"
(2018)
Music video
"Outside Today" on YouTube

"Outside Today" is a song by American rapper YoungBoy Never Broke Again, released as the lead single from his debut album Until Death Call My Name. The song, produced by DMacTooBangin, was released on January 6, 2018, along with its music video.[1] It peaked at number 31 on the Billboard Hot 100, becoming NBA YoungBoy's highest-charting song until the release of "Bandit" with Juice WRLD, which peaked in the top 10 in October 2019.[2]

Music video

[edit]

The song's music video features NBA YoungBoy staying inside of his home and avoiding a swarm of paparazzi with his then-girlfriend Jania,[3] crew, and Birdman.[4]

Charts

[edit]

Certifications

[edit]
Region Certification Certified units/sales
New Zealand (RMNZ)[9] Platinum 30,000‡
United States (RIAA)[10] 4× Platinum 4,000,000‡

‡ Sales+streaming figures based on certification alone.

References

[edit]
Revisions and contributorsEdit on WikipediaRead on Wikipedia

Outside Today

View on Grokipedia
from Grokipedia
"Outside Today" is a hip-hop by American rapper , serving as the lead single from his debut studio album . Released on January 6, 2018, the track was produced by DMac and features introspective addressing the challenges of sudden fame, including attempts to avoid public scrutiny and personal struggles. The song marked a significant milestone for (born Kentrell DeSean Gaulden), achieving commercial success by debuting on the and eventually peaking at number 31, where it spent 19 weeks on the chart. Accompanied by an official upon release, "Outside Today" helped propel the album to debut at number seven on the upon its April 2018 launch, solidifying YoungBoy's rising prominence in the rap scene. Notable for its raw emotional delivery and trap-influenced production, the single contributed to YoungBoy Never Broke Again's reputation as a prolific from , known for blending street narratives with vulnerability. By 2022, "Outside Today" had earned quadruple platinum certification from the RIAA, reflecting its enduring popularity and streaming impact.

Background and release

Recording and production

Following his signing to in August 2017, "Outside Today" was recorded in 2017, prior to its release as the lead single for 's debut studio album in 2018. The song was primarily written by Kentrell DeSean Gaulden, professionally known as , with co-writing contributions from Dyllan McKinney. McKinney, who performs under the moniker DMacTooBangin, also served as the sole for the track, crafting its beat in collaboration with Gaulden. The production emphasizes a concise trap arrangement, featuring deep 808 bass, crisp hi-hat rolls, and atmospheric synth pads that support Gaulden's melodic flow, resulting in a runtime of 2:08 minutes.

Release

"Outside Today" was released as a single by and on January 6, 2018. The track was made available in digital download and streaming formats across major platforms. It marked YoungBoy Never Broke Again's breakthrough single following a series of successful independent mixtapes, including 38 Baby in 2016. Shortly after, on , 2018, the single was included as an instant grat track in pre-orders for YoungBoy's debut studio album, , originally slated for March 2 but ultimately released on April 27, 2018, by the same labels.

Composition and lyrics

Musical elements

"Outside Today" is a hip-hop and rap song incorporating trap elements, characterized by its energetic yet introspective sound typical of Southern rap production. The track, produced by DMacTooBangin, features a trap-influenced beat with prominent 808 bass lines, rapid hi-hat patterns, and a subdued piano melody that creates a numbed, atmospheric backdrop. This instrumentation aligns with the minimalist trap style prevalent in mid-2010s hip-hop, emphasizing rhythmic drive over complex orchestration. The song is set in B minor at a tempo of 134 beats per minute, contributing to its mid-tempo pace that supports a sense of urgency without overwhelming speed. Chord progressions are simple and repetitive, primarily revolving around Em, F#m, Bm, and chords, which provide a melancholic foundation suited to the beat's sparse . No samples or interpolations are used, allowing the original production to stand on its core elements of percussion and melody. Structurally, "Outside Today" adheres to a conventional rap format over its 2:08 runtime, beginning with a brief intro that establishes the piano and drums, followed by two verses and a repeating chorus that serves as . The verses build tension through layered percussion, while the chorus simplifies to highlight the vocal hook. YoungBoy Never Broke Again's vocal delivery employs a tight, playful rap flow with a brittle, yelping quality reminiscent of influences like , enhanced by for melodic inflection and emotional depth on the chorus wail. This combination results in a repetitive yet catchy structure that prioritizes rhythm and vocal cadence.

Lyrical themes

"Outside Today" centers on the burdens of sudden fame, evoking and a yearning for amid relentless public and personal pressures. The central , "I ain't going outside today," encapsulates NBA YoungBoy's desire to retreat indoors, away from , media intrusion, and potential dangers, portraying a of self-imposed isolation as a coping mechanism for celebrity life. This theme is reinforced through depicting vigilance against threats, such as "Got a TEC and a chopper... You know I ain't slippin'," which highlight a hyper-aware state born from both street roots and heightened scrutiny. The song's narrative unfolds as a day-in-the-life , with YoungBoy holed up at home, indulging in lean ("Couldn't find Hi-Tec, so I'm drinkin' on Act' today") while contemplating to his circle and amid legal woes. Excerpts like "Face every problem all by my lonely" underscore solitary resilience, contrasting the bravado of flexing and —"I'll shoot him right up in his face," "We gon' do a drive by in "—with vulnerable admissions of emotional strain. These elements blend his persistent ties to street life with the alienating effects of , symbolizing an between past hardships and present isolation. Songwriting credits for the track are held by Kentrell DeSean Gaulden (NBA YoungBoy) as and , alongside Dyllan McKinney, tying the introspective depth directly to the artist's personal experiences and intent to convey raw authenticity in navigating fame's paradoxes. This approach evolves from YoungBoy's earlier era, which emphasized unfiltered street tales, toward more reflective explorations of vulnerability and media-induced paranoia in "Outside Today."

Promotion

Music video

The official music video for "Outside Today" was directed by Larick Mathews and Anthony Parson and premiered on January 6, 2018, coinciding with the single's release. In the video, is depicted retreating to his opulent mansion with his then-girlfriend Jania Jackson, his crew, and rapper Birdman, as they evade aggressive outside; this visual narrative emphasizes themes of seclusion amid luxury and the pressures of fame. Key scenes focus on interior home settings, including Jania's arrival at the property amid flashing cameras, followed by intimate interactions inside where YoungBoy and his group lounge and bond, underscoring the contrast between external intrusion and private respite. Running for 2:09 to match the track's duration, the video briefly references the song's motif of the outside world through its portrayal of deliberate isolation. As of November 2025, the official upload on has accumulated over 248 million views.

Marketing and promotion

"Outside Today" was released as the from YoungBoy Never Broke Again's debut studio , Until Death Call My Name, which was announced on January 12, 2018, and originally scheduled for March 2 before being delayed to April 27 due to the artist's legal troubles. Post-release efforts focused on digital platforms, with the track made available for streaming on services like and to build anticipation for the album. The single received limited radio airplay, showing minimal impact in that area despite its chart performance. Promotion leveraged YoungBoy's established social media presence, including posts on , , and , aligning with his personal brand of raw, street-oriented narratives amid ongoing legal challenges in 2018, such as arrests for and weapons charges that restricted traditional touring and media appearances. These efforts tied the single's themes of evasion and fame to the rapper's real-life context, sustaining buzz from the January drop through the album's April integration. The music video served as a key promotional tool in these digital campaigns.

Commercial performance

Weekly charts

"Outside Today" debuted on the US at number 71 on the chart dated January 27, 2018. The track steadily climbed the over the following weeks, reaching its peak position of number 31 on the chart dated March 17, 2018, for one week. It spent a total of 19 weeks on the , gradually descending after its peak and last charting in May 2018. The song's trajectory on the Hot 100 is illustrated in the following table, highlighting key weekly positions up to the peak and noting the continued decline:
Chart DatePosition
January 27, 201871
February 3, 201851
February 10, 201845
February 17, 201839
February 24, 201837
March 3, 201835
March 10, 201835
March 17, 201831 (peak)
March 24, 201835
March 31, 201839
April 7, 201842
April 14, 201848
April 21, 201852
On the US Hot R&B/Hip-Hop Songs chart, "Outside Today" entered at number 29 on January 27, 2018, and peaked at number 18 on the chart dated February 17, 2018, after several weeks on the tally. It spent 12 weeks on this chart. Its performance in this genre-specific ranking mirrored the Hot 100 climb but achieved a higher relative position within the hip-hop and R&B category. The song did not achieve notable placements on major international charts such as the Canadian Hot 100 or UK Singles Chart. Its weekly movements were largely propelled by robust streaming numbers rather than radio airplay or physical/digital sales, reflecting the dominance of on-demand audio and video streams in Billboard's chart methodology during this period.

Year-end charts

"Outside Today" ranked at number 91 on the year-end chart for 2018, highlighting its consistent performance after debuting earlier in the year and peaking at number 31. This placement underscored the track's role in the broader dominance of hip-hop on the chart, where nearly half of the top 100 songs were from the genre, led by artists like Drake with multiple top entries. Among NBA YoungBoy's releases that year, "Outside Today" achieved the highest year-end position, surpassing contemporaries like "Diamond Teeth Samurai," which peaked at number 59 on the Hot 100 but did not crack the year-end list. In comparison to other emerging hip-hop acts, the song's sustained chart run positioned it as a key entry point for YoungBoy amid a year where breakout singles from peers like and Gunna also gained traction through streaming and radio play. The track's year-end success contributed significantly to NBA YoungBoy's breakout in , marking his first major Hot 100 entry and supporting the debut of his studio album at number 7 on the with 43,000 equivalent album units in its first week. This sustained presence helped establish YoungBoy as a rising force in hip-hop, amid a year defined by the genre's streaming supremacy.

Certifications

"Outside Today" earned its first certification in the United States when the (RIAA) awarded it status on April 26, 2018, for 500,000 units of sales and streaming equivalents. The song reached certification on January 2, 2019, for 1,000,000 units, followed by 2× Platinum on August 12, 2021, 3× Platinum on October 4, 2021, and 4× Platinum on August 4, 2022, for 4,000,000 units. The bases single certifications on a unit system where one unit equals one paid download or 150 on-demand audio/video streams, with requiring 500,000 units and each level adding 1,000,000 units. In , (RMNZ) certified "Outside Today" on February 17, 2025, for 15,000 units, incorporating sales and streaming thresholds where denotes significant local consumption. These certifications underscore the song's role as a cornerstone of YoungBoy Never Broke Again's catalog, marking it as his highest-certified single amid over 100 RIAA Gold and Platinum awards for his tracks and albums as of 2025. The achievements were driven by strong chart performance and sustained streaming popularity.

References

  1. https://top40-charts.com/artist.php?aid=18445
  2. https://music.apple.com/us/song/outside-today/1404461672
  3. https://www.billboard.com/music/lyrics/youngboy-never-broke-again-outside-today-lyrics-8098821/
  4. https://www.billboard.com/artist/youngboy-never-broke-again/chart-history/hsi/
  5. https://acharts.co/song/111401
  6. https://www.youtube.com/watch?v=74hZN9i2eEA
  7. https://www.billboard.com/artist/youngboy-never-broke-again/
  8. https://genius.com/Youngboy-never-broke-again-outside-today-lyrics
  9. https://genius.com/Youngboy-never-broke-again-outside-today-lyrics/q/producer
  10. https://www.xxlmag.com/youngboy-never-broke-again-until-death-call-my-name-album-release-date/
  11. https://www.hotnewhiphop.com/92219-youngboy-never-broke-again-announces-new-album-until-death-call-my-name-news
  12. https://open.spotify.com/track/3sA7HKGzcKTVscdiTCrWpX
  13. https://www.thefader.com/2018/01/12/nba-youngboy-never-broke-again-debut-album-until-death-call-my-name
  14. https://www.broadwayworld.com/article/Youngboy-Never-Broke-Again-Announces-Debut-Album-Until-Death-Call-My-Name-20180111
  15. https://www.youtube.com/watch?v=Lz0T4ZpoTuE
  16. https://thesinglesjukebox.com/youngboy-never-broke-again-outside-today/
  17. https://chordify.net/chords/nba-youngboy-outside-today-clean-good-clean-musik
  18. https://imamusicmogul.com/blogs/learn/making-a-beat-youngboy-never-broke-again-outside-today-iamm-remake
  19. https://www.youtube.com/watch?v=0GPSujAFtzc
  20. https://www.musixmatch.com/lyrics/Youngboy-Never-Broke-Again/Outside-Today
  21. https://thebackstage-deezer.com/music/nba-youngboys-evolution-iconic-albums-explored/
  22. https://www.imdb.com/title/tt8027094/
  23. https://www.thefader.com/2018/01/08/youngboy-never-broke-again-music-video-outside-today
  24. https://www.xxlmag.com/youngboy-never-broke-again-outside-today-video/
  25. https://kworb.net/youtube/artist/youngboyneverbrokeagain.html
  26. https://www.billboard.com/music/rb-hip-hop/youngboy-never-broke-again-legal-troubles-timeline-8221654/
  27. https://music.apple.com/us/artist/youngboy-never-broke-again/1168822104
  28. https://www.forbes.com/sites/garysuarez/2018/02/07/youngboy-never-broke-again/
  29. https://www.billboard.com/charts/hot-100/2018-02-03/
  30. https://www.billboard.com/charts/hot-100/2018-03-17/
  31. https://www.billboard.com/artist/youngboy-never-broke-again/chart-history/bsi/
  32. https://www.billboard.com/charts/r-b-hip-hop-songs/2018-03-10/
  33. https://www.billboard.com/charts/year-end/2018/hot-100-songs/
  34. https://www.billboard.com/music/rb-hip-hop/2018-hip-hop-dominates-pop-8546066/
  35. https://www.billboard.com/music/chart-beat/youngboy-never-broke-again-youngest-artist-100-career-hot-100-entries-1235319268/
  36. https://www.billboard.com/music/chart-beat/youngboy-never-broke-again-most-billboard-200-albums-rappers-1236038445/
  37. https://www.billboard.com/pro/hip-hop-dominates-year-end-streaming-charts/
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