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Scentsy
Scentsy is an American multi-level marketing company based in Meridian, Idaho, that sells scented products including wax warmers and other home and body products.
The company was founded by Kara Egan and Colette Gunnell in 2003, The company was relaunched by new owners in 2004.
Scentsy was founded by Kara Egan and her sister-in-law Colette Gunnell in Salt Lake City, Utah, in 2003. At a small business event in 2004, they met Orville Thompson, a struggling entrepreneur who had previously started several unprofitable business ventures. Thompson took an interest in the pair's wick-less candle company and a few months later, he and his wife Heidi Thompson purchased the company from Egan and Gunnell. The Thompsons moved the company's headquarters to Meridian, Idaho, and on July 1, 2004, they relaunched Scentsy using a multi-level marketing distribution model.
Marketing materials for Scentsy were created by a Layton, Utah-based graphic design company, ScentsySuccess (an authorized division of Ann Dalton Design Inc.). ScentsySuccess was acquired by Scentsy in 2008, at which time they moved to a new distribution center and showroom in Layton.
In 2009, the company expanded into Canada and in 2011, it expanded again, into the United Kingdom and Germany. In 2012, the company had over 170,000 active independent consultants. At the end of 2015, this number had fallen to 95,891.[citation needed] Co-founder Kara Egan remained with the company as a consultant and had over 42,000 down line consultants as of 2012.
In 2017, the company reported over $450 million in annual sales, putting it as number 44 on Direct Selling News' list of the top direct selling companies in the world. It was also on the Forbes magazine 2011 list of America's 100 Most Promising Companies and the 2018 list of America’s Best Midsize Employers.
In 2021, Scentsy opened an east coast distribution center in Rock Hill, South Carolina. That same year, Dan Orchard became the interim CEO while Heidi and Orville Thompson moved to London to serve as a mission president couple for the Church of Jesus Christ of Latter-Day Saints. Orchard previously served as the general manager of emerging markets. The Thompson's returned to their CEO duties at the end of their mission service in 2024.
In 2023, Disney announced they would partner with Scentsy to create "Smellephants on Parade", a Dumbo-themed activity with smellable attractions.
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Scentsy
Scentsy is an American multi-level marketing company based in Meridian, Idaho, that sells scented products including wax warmers and other home and body products.
The company was founded by Kara Egan and Colette Gunnell in 2003, The company was relaunched by new owners in 2004.
Scentsy was founded by Kara Egan and her sister-in-law Colette Gunnell in Salt Lake City, Utah, in 2003. At a small business event in 2004, they met Orville Thompson, a struggling entrepreneur who had previously started several unprofitable business ventures. Thompson took an interest in the pair's wick-less candle company and a few months later, he and his wife Heidi Thompson purchased the company from Egan and Gunnell. The Thompsons moved the company's headquarters to Meridian, Idaho, and on July 1, 2004, they relaunched Scentsy using a multi-level marketing distribution model.
Marketing materials for Scentsy were created by a Layton, Utah-based graphic design company, ScentsySuccess (an authorized division of Ann Dalton Design Inc.). ScentsySuccess was acquired by Scentsy in 2008, at which time they moved to a new distribution center and showroom in Layton.
In 2009, the company expanded into Canada and in 2011, it expanded again, into the United Kingdom and Germany. In 2012, the company had over 170,000 active independent consultants. At the end of 2015, this number had fallen to 95,891.[citation needed] Co-founder Kara Egan remained with the company as a consultant and had over 42,000 down line consultants as of 2012.
In 2017, the company reported over $450 million in annual sales, putting it as number 44 on Direct Selling News' list of the top direct selling companies in the world. It was also on the Forbes magazine 2011 list of America's 100 Most Promising Companies and the 2018 list of America’s Best Midsize Employers.
In 2021, Scentsy opened an east coast distribution center in Rock Hill, South Carolina. That same year, Dan Orchard became the interim CEO while Heidi and Orville Thompson moved to London to serve as a mission president couple for the Church of Jesus Christ of Latter-Day Saints. Orchard previously served as the general manager of emerging markets. The Thompson's returned to their CEO duties at the end of their mission service in 2024.
In 2023, Disney announced they would partner with Scentsy to create "Smellephants on Parade", a Dumbo-themed activity with smellable attractions.